How to Join Shopify Partners and Raise Your Revenue

How to Join Shopify Partners and Raise Your Revenue

If you think you’ve mastered the art of online sales in your industry, you should consider becoming a Shopify Partner. You’ll get to help other entrepreneurs find success in e-commerce, and make some extra money along the way through the Shopify Partner program. If you’re just starting out in e-commerce and are seeking some guidance, partnering with a Shopify Partner might be the key to taking your business to the next level. Want to learn how to join the program? Read on to learn more about the Partner program, what the program does, how it works, and how you can get started.

What are Shopify Partners?

Shopify Partners are designers, developers, marketers, and affiliates who offer their services through the Shopify Partner Program to businesses that use Shopify as their ecommerce platform. These partners grow their personal business and earn monthly revenue through the Shopify Partners platform while helping other ecommerce businesses succeed. They can refer clients to Shopify, create and publish Shopify themes in the Shopify Theme Store, create and publish apps in the Shopify App Store, and do all kinds of other business-related tasks.

Shopify Partners list

There are several potential roles for Shopify partners, and if you specialize in ecommerce, web or app development, marketing, web or graphic design, online content creation, or other similar skills, there’s a good chance you can find a way to increase your monthly revenue through Shopify Partners. Here are just a few of the roles you can take on in the Shopify Partner Program. 

  • Brand strategists
  • Graphic designers
  • Photographers
  • Videographers 
  • Web developers
  • Troubleshooters
  • Analytics experts
  • Sales experts
  • Shopify Affiliates
  • Web content creators
  • SEO professionals

What Do Shopify Partners Do?

Shopify Partners can do just about any task related to ecommerce. Running an online business  requires all kinds of skilled labor that is hard for just one entrepreneur to do on their own. Even if you fancy yourself an expert who has mastered the art of ecommerce, there are still elements of running your business that would be best left to Shopify Partners. Rather than wasting time scouring the internet for the right marketers, sales professionals, developers, or designers to help you, the Shopify Partner Program consolidates them, making experts easy to find and hire. Plus, you can trust them to do a good job and charge an agreed-upon price, based on their profile and verified reviews. 

What you hire Shopify Partners to do is completely up to you. A Shopify Partner could help you launch an email newsletter to expand your marketing reach. They could rebrand your website, complete with a new logo. They could create a new, custom Shopify Theme or app tailor made for your business. They could optimize your website or help you migrate content from one Shopify store to another. It’s possible to hire a developer who will make code changes for you. A Shopify Partner could even assist you in launching a brand new store from scratch. The Shopify Partner Program is your oyster. And if you want to become a Shopify Partner and boost your personal business while meeting the needs of Shopify retailers, read on to learn how.

How to Become a Shopify Partner

Are you ready to start earning more revenue online? If you follow these steps on how to become a Shopify Partner, you can easily share your skills and earn more money while you’re doing it. It’s a great side hustle you can use to add to your online income while helping merchants succeed. The best part? It’s really easy to get started. 

1. Go to and enter your email address

The first step to becoming a Shopify Partner is to go to the Shopify Partners website. On the website, you can learn more about the Shopify Partners program including details on what different types of Shopify Partners do, and stories and testimonials from Shopify Partners who have done it themselves. When you’re ready, enter your email address in the white box and click on the “Join Now” button to get started.

shopify partners website homepage

2. Create a Shopify Account

If you don’t already have a Shopify account, you’ll need to create one before you can create your Shopify Partners Account. Enter your email, your first and last name, and create a password for your account. Once you’ve entered these, click on the “Create account” button. Make sure you are able to login to your email inbox, because you will have to verify your email address before you are able to access your account.

create a shopify account

3. Create a Shopify Partners Account

After entering your email address, you will be prompted to create a Shopify Partners account. You will need to enter your business name, email, and address, then select the primary way you plan to make money as a Shopify Partner from a list of options including building apps for the Shopify App store, building custom apps, building new Shopify stores for clients, providing services to existing Shopify merchants, referring merchants as an affiliate, or other options. You will also be asked to select any ecommerce platforms you have worked with in the past from a list. Make sure to accurately answer the questions, because they will help customize your Shopify Partner profile and help you get started more efficiently.

create account and answer questions

Make sure to read and agree to the Shopify Partner Program Agreement, check the box to verify, then click on the “View Your Dashboard” button to go to your new account.

view your dashboard

4. View your dashboard and get started

After you click on the “View your dashboard” button, you will be taken to your own personal Shopify Partners dashboard. The dashboard will be customized based on your answers to the questions in the step above. From here, what you do as a Shopify Partner is up to you. Explore the dashboard, and get started building new Shopify stores, improving stores for other Shopify merchants, or creating Shopify apps. Click on the appropriate button for the Shopify Partners path, and enter the appropriate information when prompted. Just like that, you are now a Shopify Partner!

dashboard get started

5. Develop Your Skills in the Shopify Partner Academy

Especially if you’re new to freelancing or just starting out developing your online business, you might want a little extra guidance to help you get started. The Shopify Partner Academy is there to help you. Access the Shopify Partner Academy under the “Education” section of your dashboard. Click on “Partner Academy” and you will be taken to a page listing all Shopify Partner Academy courses, study guides, and exams. You can filter them by topic, type, and level until you find the perfect course to boost your skills at your level.

shopify partner academy

What are Shopify Experts?

Shopify Experts are Shopify Partners who excel in their respective fields. They are the cream of the crop — only the top-tier Shopify Partners are allowed to become Shopify Experts through an application and approval process. You can hire Shopify Experts through the Shopify Expert Marketplace. Use the search bar to find the right expert to help with your business. 

After entering general criteria about the type of Shopify Expert you want to hire in the search bar, you will see category suggestions populate underneath. Click on the one that best describes the type of professional you want to hire, and you will be taken to a results page where you can further refine your search. Shopify Experts are sorted into broad categories, including Marketing and sales, store setup, development and troubleshooting, visual content and branding, content writing, and expert guidance, with sub-categories under each. 

shopify experts homepage

From the results page, you can adjust your criteria until you find the perfect Shopify Expert to help you with your business. Filter the results by price, location, language, and industry expertise until you find the perfect individual or agency to suit your needs.

shopify experts results page

How to Become a Shopify Expert

Shopify Partners can become Shopify Experts if they apply and are approved. Shopify Expert roles are reserved for only the best Shopify Partners, and they are approved based on the demand in their industries and their expertise. If you are a Shopify Partner who wants to be listed in the Shopify Experts Marketplace, you first need to apply using the Shopify Experts Marketplace Request Form

The following criteria are required from anyone who requests to become a Shopify Expert:

  • An existing partner account - this shows you have experience with the Partner Program and the full requirements 
  • A visible history on the platform - this shows your interactions with the ecosystem and experience in Shopify
  • Demonstrated high-quality original work - there’s a need to see real displays of discipline expertise
  • Economical starting contracts - new or smaller merchants require service providers willing to work within their budgets without sacrificing quality

If you meet the criteria, you can proceed with your request. In the form, you will be asked for your email address, Shopify Partner ID, the country where you or your business is located, your main service categories, samples of your work, the current average starting price for your services, and whether you prefer to price your services by the project or by the hour. Make sure you are prepared to answer all of these questions and provide examples of your work that will make you stand out from the rest. Show off your expertise, and based on your eligibility and the demand for your services, you will hear from Shopify if your request to join the Shopify Experts Marketplace is accepted. 

If you don’t hear back about your application, you were not selected to join the Shopify Experts Program. Don’t lose hope on becoming an Expert thoug — It could be that there isn’t a demand for your skills at the moment, or that you just need to further develop your skills or business before you can be accepted into their marketplace. Continue building your business as a Shopify Partner, and reapply to the program once you have demonstrated more work within the Partner Program and have better work samples to choose from on your application.

What Are Shopify Plus Partners?

Shopify Plus Partners are a special category of Shopify Partners that work with enterprise businesses or businesses that want to scale up to a larger size. These Shopify Partners serve roles typically needed by the largest Shopify vendors — big companies rather than small ecommerce retailers. The most common types of Shopify Plus Partners are design and development agencies, digital marketing agencies, system integrators, and enterprise consultants. 

App developers and businesses also have an opportunity to work as Shopify Plus Partners through the Shopify Plus Certified App program. Shopify Plus Certified App developers are highly skilled, meeting the needs of Shopify’s largest businesses. They have the benefit of being listed in the Shopify Plus directory and working to scale enterprise businesses.

Perks of Being a Shopify Partner

Becoming a Shopify Partner can help you scale your business and build ongoing monthly revenue by granting you extra exposure and facilitating connections with new clients, but that isn’t the only thing you will get when you join the Shopify Partner Program. Shopify Partner perks also include discounts on tools you need to help your business succeed. 

Current programs that you can buy at a discounted rate through Shopify Partners include Drift, Freshbooks, Help Scout, InVision, PipeDrive, Plutio, Proposify, Rayfeed, Toggl, and Teamwork. No matter what your expertise is as a Shopify Partner, you will likely find software on this list that can help your business grow.


Now that you know the ins and outs of the Shopify Partner Program, including all the details on Shopify Experts, Shopify Plus Partners, Shopify Plus Certified App developers, it’s time to get started by creating your Shopify Partner account and beginning to assist retailers using your specific skill set. If you’re a master of your craft, chances are you’ll be able to grow your business on the platform and might even get the opportunity to become a Shopify Expert. If you’re not quite there yet, joining the Shopify Partner Program is a great way to start working your way up.