All prices in USD
  • Avg. revenue /month
    $9,967
  • Avg. sessions /month4,787
  • Avg. profit /month
    $3,000
  • Inventory value
    $9,747

Business Story

Why this business was started

It addresses a daily pain that almost everyone suffers from. Also, as I was learning Google Ads, I saw an opportunity for this product's listing as it did not have much competitors at the time in Google Shopping.

The reason of selling this business

My name is John, and I started this e-commerce business as a second year college student. Now that I am getting closer to graduating, I need to fully focus on school so I can get into the graduate school I want. What started as a little side hustle for me has now been grown to a full-fledge business. The reason I was able to do this was because being quarantined at home due to the pandemic gave me a lot of free time to teach myself google ads, website design, conversion rate optimization, and more.

What's involved in running this business

This business is almost fully automated utilizing a very optimized Smart Shopping Campaign for Google Ads (the most hands-free campaign out of any digital advertising platform). After turning traffic from Google into customers, the 3PL fulfillment center I work with in Utah processes, ships, and provides tracking number to all my orders in the morning of every weekday. With this automated system, the only thing I need to do is place a bulk order from my Alibaba supplier about once a month. Other than that, the only thing I do is work on customer service, which is only about 1 hour a week since we provide such a great customer experience!

This business was founded: over 1 year ago
Time to run this business: approximately 2 hours per week

Traffic and Performance

  • Avg. revenue /month
    $9,967
    Verified
  • Avg. sessions /month4,787Verified
  • Avg. profit /month
    $3,000
  • Inventory value
    $9,747
  • Profit Margin25%
  • Avg. sales /month264
Other details about profit: The variations in our revenue and profit can be due to new competition in the market. When Google's ad algorithm starts to rank our competitors ahead of us, we simply update our landing page as well as increase the page speed to easily get back on top. Seasonal changes may also affect the revenue despite the product being a non seasonal product.
Total revenue
  • $209,311
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 100,543Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $0
      /month
    • Domain
      $14
      /year
    • Paid apps such as GemPages, Feed for Google Shopping, Ali Reviews, Lifetimely, Sweet Upsell
      $80
      /month
    • Google Ads
      $5,700
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      The best part of this store is that it will come with tons of branding assets. This includes a 1-minute commercial ad with paid professional actors (made by a professional product company, EcomVids). This product was also featured on BuzzFeed (and no it was not a paid article, they genuinely liked my product!). Also comes with a couple User Generated Contents (customer testimonial, how-to videos, voiceovers, etc) , aesthetically pleasing professional product photos, photos with models using the product, and more. All logos, banners, pictures (everything!) will be transferred via Google Drive or email.
    • Personal support after sale

      I am willing to provide training and support for 3-4 weeks after the transaction. I will even provide my phone number for texting purposes so I can answer any questions you might have at any time of the day. This will include consulting to the best of my ability on conversion rate optimization, Google ads, customer service, and more. I will be responsible for all refund requests that come from orders that I generated during the time of my ownership.
    • Domain

    • Product photos

      Aesthetically pleasing professional product photos, photos with models using the product, logos, banners, pictures (everything!) will be transferred via Google Drive or email.
    • Social media

      Not Included
    • Suppliers

      I have an amazing relationship with my Alibaba supplier, Vincent. He gives me the best prices and shipping times to the 3PL fulfillment center I work with in Utah.
    • Mailing List

      Not Included

    Seller‘s Advice

    How to grow this business

    There are many reasons as to why you should want to be the owner of this business. I would invest heavily in user generated content (UGCs) and expand outside of the US. I also only ran Google Ads during my time owning this store, so I would expand into FB/IG ads, as well as Snapchat and TikTok (the ad algorithm for these two new platforms seem to be improving drastically lately - not to mention, their ads are very cheap compared to FB/IG or even Google ads!)

    Skills to have

    The owner should be a person with vision who can maintain the greater picture when running this store. This product is what is called a "general product", meaning that it is extremely scaleable. It is gender neutral and is a massaging product for a pain that EVERYBODY has at least once in their lifetime. Therefore, the owner should be willing to expand to all sales channels, whether that is overseas, retail, Pinterest, Snapchat, TikTok, FaceBook, Instagram, and more. Unfortunately, I was not able to expand to these social media channels as that was more time consuming for me.

    Share

    JL
    John L.Current store owner
    Hi! My name is John and I am a college student at UC Irvine. I started this e-commerce business as a side hustle, in hopes of making a couple extra bucks a week for some allowance money. I was fortunate enough to scale this business far past my initial expectations within the 11 months I've owned this store. Unfortunately, I am going to graduate soon so school is my first priority, which is why I'm looking to sell this store. Feel free to message me if you wanna find out more. Serious inquiries only! Thanks.

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