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$49,000 USD

Private listing #507689

Appears in Fashion and apparel , Established businesses, Oberlo stores for sale, Private listings, Dropshipping, Lifestyle, Home Business for sale, Australia, Victoria, Melbourne, Large Business, Highly Profitable businesses, Business and Franchises under $50,000

General description

We have put this website at less than a quarter of the shopify valuation as we will not be offering after sale service past videos that will be made on how to manage the website or a purchase contract to pay off the website. We are happy to keep running this website but as an entrepreneur we would like to move onto new ventures.

Website has been running for 2 years now and sales are lower in Jan-Feb as we turn off advertising over these two months and still profit from organic traffic.

The target here is a well-established discount fashion eCommerce retailer offering over 20,000 SKUs to organically ranked websites. This is a platform with agility and relocatability built-in, featuring a 100% drop ship fulfillment model with product shipping from the manufacturer direct to customers, regardless of location.

This business boasts an above-average ticket price of $50 for the discount fashion space. It has a steady stream of repeat business feeding word of mouth sales and is building reliable organic traffic augmented by robust SEO & Adwords campaigns.

Financials and traffic

We slow down advertising over Jan-Feb period as we have time off over this period so all sales from this period are from organic traffic.

Average profit/month

$10,000 USD

Average overall profit margin

100%

Average number of sales/month

800

Average Monthly revenue

$20,000.73 USD

Average Monthly traffic

40,317 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

Expense item

Cost

Shopify plan

$79.00/month

Subscriptions (ie. Mailchimp, apps)

$100.00/month

Advertising (ie. Adwords, Facebook ads, etc.)

$3,000.00/month

Domain

$0.00/month

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Mailing list

100,000 subscribers

Social media followers

141 people

Q & A

Why should someone buy this store?

Given the nature of the apparel industry’s typical seasonality, ownership has smartly diversified product lines to include aligned cross-sells which appeal to the broad demographic of typical shoppers – this includes toys, accessories, electronics, pets, home and garden – and more; thanks to a smartly arranged set of product lines, this business is able to strategically weather the normal annual fashion seasons with ease, ensuring a reliable revenue stream. In keeping with traditional discount fashion offerings, the company furnishes buyers with a variety of purchase options, including same-as-cash installments (similar to layaway) to maximize the capturing of fashion shoppers of various levels, regardless of their disposable income levels.

How can the future owner improve the business?

Currently catering to the UK, US and Australian markets, this potent retailer has seen profitable growth since day one with only minimal investment, and without tapping what is perhaps the single largest and most lucrative avenue for exceptional scale in this space – Amazon.com. Under new ownership, this broad-spectrum discount retailer is in a perfect position to absolutely blow the doors off with the addition of an Amazon storefront and FBA fulfillment, which will enable further international scale with ease.

99% of our customers are Australian as that is where we are based but the website has the capabilities to be moved into other markets. We currently only use adwords for advertising also, so the buyer can easily move this onto Facebook, Bing and many other options.

What work have you put into the store?

We have updated all images to take away watermarks, all items include descriptions written by a freelancer, we have also had SEO work on the website for over a year. All items also have sizing charts added for customer ease.

How many hours does it take to run this business per week?

12 hours

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