Micro Bikes is an online dropshipping store that sells a variety of childrens ride on toys, including dirt bikes, quad bikes (4 wheelers), ride on cars and scooters. The business ranks on the first page of Google for many of its keywords making it the largest dropshipping store in it's niche for the UK. You can find us easily by searching for terms such as 'kids quad bike', 'kids dirt bike', 'mini dirt bike' etc.
The business was registered in April 2017 and really started to rise in the search engine at the start of 2018. It is growing exceptionally quickly.
Financials and traffic
Expenses are fairly low considering the potential of this business. Advertising takes up the bulk of it, followed closely by bookkeeping and software/apps.
We also sell on eBay and Locally, which accounts for about 20-30% of our revenue.
Average overall profit margin
Average number of sales/month
Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.
Advertising costs are split roughly into the following.
- 80% Google Adwords/Shopping
- 10% Facebook Ads
- 10% Bing Ads
However, 50% of our revenue now comes organically.
Do you work with any employees, freelancers, or contractors?
The business pays monthly for a Virtual call centre and bookkeeper. As it stands, these are the only two contractors needed in the business.
Why should someone buy this store?
This is a great opportunity for someone looking for a brand. This brand can be run lean or expanded into physical showrooms. The business is 70% automated, with the only regular worked required being customer service, product uploads and ordering. The website is fully optimized for conversion and has a site speed of 85/100. All the important ranking factors for Google have been embedded into the website, including images, automated product page updates, google survey/product reviews, search console optimization, rich snippets etc.
The business is also optimized on Google Shopping targeting the correct affinity audiences, which means it does not have to always compete with competitors on shopping. We just appear to those most likely to convert. We spend around £300 a month on shopping and get a huge ROAS.
How can the future owner improve the business?
The future owner does not need to do much to the website in order for it to make money. Either the next owner can keep the site and flip it again in a few years or really take the brand to the next level, selling locally via or showroom, or really pushing Facebook Ads.
What work have you put into the store?
We have managed to automate stock levels for one of our largest suppliers using a tool called Linnworks, this means we do not worry about stock levels as much. We only check our adwords and facebook accounts now and again since they have been optimized for regular sales. I put in a lot of hard work at the start to make it easier for you.
Micro Bikes is a polished operation.
How many hours does it take to run this business per week?