All prices in USD
$50,000
  • Avg. revenue /month
    $44,760
  • Avg. sessions /month38,672
  • Avg. profit /month
    $32,000

Business Story

Why this business was started

I saw huge potential in an untapped niche. These people are very passionate and want to spread their message around. I saw some designs for apparel in this niche from another store but definitely saw room for improvement. It is a niche with an emotional marketing angle. I like to market to these niches because they are likely to buy when it makes them feel good.

The reason of selling this business

There are a couple reasons I'm selling it. First, Paypal put a hold on my funds because I received too many transactions too quickly from this store. I need more funds to keep up my other projects as well so I wanted to sell this one. Another is that with any apparel store comes a higher rate of customer service emails. It's not something I personally want to deal with and would rather work on my other projects. You can easily hire a customer service rep to make this part of the business non existent for you.

What's involved in running this business

Facebook Ads Customer Service Contact With Supplier

This business was founded: 5 months ago
Time to run this business: approximately 10 hours per week

Traffic and Performance

  • Avg. revenue /month
    $44,760
    Verified
  • Avg. sessions /month38,672Verified
  • Avg. profit /month
    $32,000
  • Profit Margin22%
  • Avg. sales /month5,000
Other details about profit: Shopify shows average revenue as $84,000 a month because this store started in the middle of April. Looking at the OrderMetrics image shows that from April 10th (the first day) to May 8th (date of listing) the store did $145,000 in revenue.
Total revenue
  • $179,039
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 154,688Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Domain
      $13
      /year
    • Apps
      $100
      /month
    • Facebook Ads
      $36,000
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      Logo will be sent as a PNG file.
    • Personal support after sale

      Not Included
    • Domain

    • Product photos

      The store is selling two unique designs made by us. You will receive the design files and the product photos for the apparel as an adobe illustrator file and as a PNG.
    • Social media

    • Suppliers

    • Mailing List

      Not Included

    Seller‘s Advice

    How to grow this business

    I would continue to create new designs for the niche. This store is able to grow into a brand for the target demographic. As long as cute designs keep being added, they will continue to buy to support their cause. Each new design will be able to be tested with Facebook Ads using the abundant Facebook Pixel data the store has. I would also start trying to grow the Instagram and Facebook pages as this has huge potential to create a fan base. The IG account has 2013 followers without posting a single thing. If you focus on growing social media, this business will last for many years to come.

    Skills to have

    Design skills would help but it is easy to hire a designer to create new designs for you. However, all the revenue made this month was mostly from one design. You'll only have to create one good design once in awhile when the current design loses steam.

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