All prices in USD
  • Avg. revenue /month
  • Avg. sessions /month10,562
  • Avg. profit /month
  • Inventory value

Business Story

Why this business was started

It all started here in Dubai, the world’s emerging fashion capital. Despite the thrill and the buzz of this city, shopping has started to feel more like a burden, than the fun experience it used to be. We've become too overwhelmed by the options and the preferences that focus, personal attention and individuality has been tossed to the side, and ever more ignored. Nowadays, we can’t afford the time to be overwhelmed, we just want to be understood and offered what we need. Our company was born as an online destination for fashion forward women looking for originality and uniqueness; who are looking away from mass and repetition, in both the product as well as the shopping experience. It was born at a time when there were only a handful of ecommerce stores available in Dubai. We established strong presence, credibility and a significant market share

The reason of selling this business

My passion as a founder has always been in coaching. After starting this business and becoming a well known brand and online store in the UAE, I started getting approached by so many startups for business coaching on how to start and scale their stores. I started doing this on the side of running my business but now my business coaching is scaling and is it taking so much of my time. Our store is extremely active and requires more time commitment. This is a superb opportunity for anyone looking to get into the women's ecommerce fashion industry in a blooming market like Dubai to take an already established business with 15,000 customer database, a big market share, a total of 60,000 social organic social media fans and great growth potential instead of starting from zero

What's involved in running this business

placing orders with suppliers (we have several consignment agreements where we only need to pay suppliers once we sell the products, no upfront payments are needed), fulfilling orders through our logistics partners, following up on customers queries, creating quality content on our social media channels and online advertising.

This business was founded: over 7 years ago
Time to run this business: approximately 45 hours per week

Traffic and Performance

  • Avg. revenue /month
  • Avg. sessions /month10,562Verified
  • Avg. profit /month
  • Inventory value
  • Profit Margin52%
  • Avg. sales /month300
Other details about profit: Kindly note that this business has been a one woman show operation focusing so far on the UAE market which has a total population of 9,300,000 only out of which only 800,000 are our target market of women between the age of 25-55 and out of which only a percentage is computer literate and ecommerce shoppers. Given that, we believe that our store has achieved great figures. This business could be significantly more profitable and grow revenues by starting to serve our nearby markets like Saudi Arabia with a population of 32 million people and Egypt with a population of 99 million. We have already tested the demand of our products in those regions and the response was overwhelming. We actually had to cutdown on our promotions in those countries as I couldn’t single handedly fulfill the high demand. This business is a superb opportunity for anyone who’s looking to ride the growth wave of ecommerce in the Middle East and can provide the time commitment required to scale it.
Last 6 years revenue
  • $1,375,930
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Last 6 years traffic
  • 823,906Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller


    • Shopify plan
    • Inventory warehouse
    • Domain

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Logo, brand images, viral campaign videos, product videos, social media photos, advertising photo and video material.
    • Personal support after sale

      Full handing over and business training including, running the backend of the website, product sourcing geared towards the market needs, product presentation (how to shoot the products and write descriptions, pricing, creating the marketing campaigns and paid ads, social media marketing, logistics (shipping), customer service and post sale support . I'm an ecommerce business consultant. I offer startup training courses valued at USD 5000 . I will be offering this training free with the business.
    • Domain

    • Product photos

      Professional product and lifestyle photos
    • Social media

    • Suppliers

    • Mailing List




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