This is a one product private label business and a real brand. I started this business cause I saw a very big gap in EU countries and very strong possibility to become the leader in these markets. Very high profit margins (I pay approximately 23usd a piece and sell for 130/160usd) and obv very high avg order value (130usd+)
The reason of selling this business
I'm starting a new venture (SaaS) and need to get the focus right, I can't think about scaling my secondary businesses right now.
What's involved in running this business
As said it's a private label business, I have a very good China supplier that can manufacture thousands of pieces in 10/15 days. I fulfill order with a 3PL that can ship in all EU (very easy to run since they have a software, not excel spreadsheet, and its all already setup). I primarly get traffic running influencers, fb and ig ads. I'm starting to have traction also on organic traffic since the brand is getting known more day after day.
This business was founded:8 months ago
Time to run this business:approximately 15 hours per week
Traffic and Performance
Avg. revenue /month
$12,832
Verified
Avg. sessions /month11,836Verified
Avg. profit /month
$6,288
Profit Margin49%
Avg. sales /month240
Other details about profit:The profit wrote is wrong since as said I only sold for 3 months since I started that store (feb20/mar20/may20) and profit is higher than 6k per month in these 3 months (approximately 50% of all the revenue is profit). All the money I made from that store (except a couple thousands for initial tests) were made in 3 months. Contact me and I'll provide every proof or infos you need. In June I'll probably do 30k (I'm running low in stock and I'm putting money in my new SaaS venture so I can't push too much).
Total revenue
$102,657
Revenue data comes directly from Shopify and cannot be edited by the seller
Total traffic
94,695Visits
Traffic data comes directly from Shopify and cannot be edited by the seller
Expenses
Shopify plan
$79
/month
Domain
$10
/year
Apps
$20
/month
Ads and influencer marketing
$6,200
/month
Klaviyo
$45
/month
Shopify fees/ Stripe fees
$860
/month
Sale Includes
Physical inventory
Not Included
Logo and branding assets
As preferred from the buyer for me it's the same. I will send everything I have (pics, copy, ads, videos, graphics etc)
Personal support after sale
I can help you for 6 to 8 weeks till it's all clear and you can really start scaling that store to the moon. I also will give you advices on secondary products and ideas I have right now for that business to scale to 7 figures in less than a year.
Domain
Product photos
As preferred from the buyer for me it's the same.
Social media
Suppliers
I will give you personal information of the supplier and he will treat you really really well, trust me. You will have 100% control and direct contact with him.
Mailing List
2,548subscribers
Seller‘s Advice
How to grow this business
Penetrate different markets (I only sold in Italy and there are very big possibilities of growth in Spain, France, Germany and all EU since these territories don't have a strong competitor in that niche.)
Add PayPal as payment processor to double the conversions rate (I only accepted Stripe and a few bank transfers).
Add new secondary products (I already have some ideas I could tell you) and new primary products.
Skills to have
I operate that store solo and take very little time, you could add employees to focus on scaling instead of ads, customer support, etc. I took that store from 0 to over 100k with 50% profit margin by myself, with no employees in less than 4 months.
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