All prices in USD
$50,000
  • Avg. revenue /month
    $9,832
  • Avg. sessions /month5,919
  • Avg. profit /month
    $8,714
This business was founded: over 2 years ago

Description

General description

SHOPIFY DOESN'T DISPLAY THE RIGHT NUMBERS- message us for screenshot of monthly revenue

An outdoor clothing brand that sells every necessity needed for your hiking, camping and outdoor experiences.
The store has three collections at the moment that we have built since we launched. Jackets, pants and all kinds of necessary gear you need to have in your trips.

The store started November 2017 and we sold actively for 7 months with sales steady growing each month. We started our first month with $20.000 dollars in sales and our best month was about $90.000 in sales. (See attached pictures). In the beginning our main focus was to build a good customer base that we could remarket to in the future as the plan was to manufacture more products to add to our collection.

Shopify's Valuation Price is $170.000, but the reason we are only asking for only $85.000 is that we haven't been running ads for few months, as this summer we had some personal problems to take care of and we have so many projects going on, we don't want to let this great brand with huge scaling possibilities go to waste, so we thought the best decision was to sell it.

Why should someone buy this store?

When starting an E-commerce brand, it takes a lot of time to start and get running. From setting up a website, finding a trustworthy supplier that manufactures products which are proven to sell. You need to build a team around you. Working on fulfilling the orders, answering emails and customer inquiries takes up a lot of time.
Business nowadays is all about speed, everything is happening so fast, new trends come in every month and marketing is more competitive as everybody is trying to get their piece of the pie. What we know for sure, if you want to achieve great success in E-commerce today, you need to build a brand. Something people can trust and believe in and that takes time.

You would be saving a lot of time, energy and money by buying a brand at this point as our products are proven to sell in a market that is getting bigger every day.

We believe that the future owner of this brand, can do great things with it if they focus on providing the right quality value to their customers. Building great collections of quality products on a fair price, providing top customer service and outstanding content.

Here below are few great examples why someone should buy this store:

  • Optimized Facebook Pixel – with a lot of data.
  • Great relationship with the supplier
  • A customer friendly optimized website
  • Products that are proven to work
  • Connections with our team (outsourcing fulfilment, customer inquiries and more)
  • You’ll get connections with our personal coder.
  • Email marketing flows and campaigns (all fully setup)

How can the future owner improve the business?

We noticed that the market for outdoor gear is huge and the demand for good outdoor products that are on a fair price is much needed. The future buyer can do a lot of things to improve and scale the business to huge numbers. We have built a great relationship with our supplier and we were planning on making more branded products to add to our collections. The future owner can keep on improving the collection by coming up with new designs and work on them with the manufacturer. Our main focus was running campaigns via Facebook and we recognized the scaling potential to be massive. The future owner could do a lot of thing to grow the business even further. We recommend tripling down on Facebook and Instagram advertising, along with doing google ads and collaborate with nature & outdoors magazines/influencers/ blogs to promote the products. Also a good way to scale the business is to set up an brand ambassador program, we have done that in the past with other projects and it has been very beneficial.

What work have you put into the store?

We built this store from scratch and have sold outdoor gear for $250.000 in a 7 month period and we see great potential to scale this store to a multi million dollar brand. We bought and customized a theme to improve customer experience on the website as that is really important to have, especially a mobile friendly website nowadays as customers are buying around 80% of the time from their phone.

We always had a focus to build a great connection with the supplier as he is one of the most important aspect of the business. Our plans were to manufacture more products to add to our collections and eventually move the goods to a US based warehouse. Through our time of running this store we have grown our Facebook Page to 7800 likes and the Instagram profile to 10.000 followers. Our email list is now at 7500 people. We created email flows which have been very beneficial to us. Our highest revenue month from email marketing was $20.000, so that is crucial for the future scaling of the business. During those 7 months that we were actively selling, we advertised mainly on Facebook. Our Facebook Pixel has a lot of quality data and for the future owner to have a fully optimized pixel makes it pretty easy for him to scale to big numbers, as long he is making good quality content and advertisements.

Traffic and Performance

  • Avg. revenue /month
    $9,832
    Verified
  • Avg. sessions /month5,919Verified
  • Avg. profit /month
    $8,714
  • Profit Margin23%
  • Avg. sales /month800
Other details about profit: We are calculating our profits from our selling period that was only 7 months. We sold for 265.000$ with around 23% profit margin. Overall around the 7 month period our net profit is $61,217. You will be seeing average store revenue on this post is 14,744 $ a month. Shopify calculates on a 12 month (1 year) time period. Our average sales during this 7 month period was around $37.873 during that period.
Total revenue
  • $265,454
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 159,817Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Employees
      $100
      /month
    • Domain
      $10
      /year
    • Paid apps
      $150
      /month
    • Facebook (Really depends between months)
      $15,000
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      Via email or other platform that suits the buyer better.
    • Personal support after sale

      Not Included
    • Domain

    • Product photos

      Via email or other platform that suits the buyer better.
    • Social media

    • Suppliers

    • Mailing List

      7,500subscribers

    Seller‘s Advice

    How to grow this business

    We would make more branded products and fill the collection with more good quality products. We would triple down on making engaging and high quality content for the potential customers and scale the store via Facebook and Instagram ads, also use influencers on blogs/magazines and Instagram.

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