- Avg. revenue /month$347
- Avg. sessions /month159
- Avg. profit /month$423
Why this business was started
My passion for hand crafted home goods led me to the art of candle making. In my process of learning how to create all-natural candles, I found that the “100% soy” market was quite slim— in fact, I was alarmed by the fact that many candle companies were managing to disguise themselves as “all natural” when in fact they were mixing their natural ingredients with other toxic materials. I quickly learned that unless a candle label specifies “100% soy”, it is likely mixed with parabens and other carcinogenic waxes. Knowing this information, I made it my mission to create a line of 100% soy candles that are safe for families & pets to enjoy.
I wanted to create a style of candle that has never been done before, that adds a conversation piece to any home while filling every nook & cranny with mouthwatering fragrance. The concept of using a beer can came from the revolution of the craft beer industry and my love for the many unique styles of beer. While the fragrances do not smell like actual beer, each candle recipe represents the key notes of various styles; for instance, the Chocolate Milk Stout fragrance includes notes of milk chocolate, coffee, and caramelized pralines, while the Sour Golden Ale includes notes of peach, grapefruit, and mangosteen. The name “Euphoric Junket”, also meaning “blissful trip”, is a tribute to the travels we take. Each candle is hand crafted in various sizes with the traveler in mind - no glass or delicate materials, easy to carry on and bring a piece of home comfort wherever one goes.
The reason of selling this business
I have decided to sell Euphoric Junket because I am involved with my family’s business full-time and reached a point where I could not continue to scale without more time & resources. Euphoric Junket also led me to other creative ventures including photography, which I find myself more passionate about in this season of my life. With the proper resources in place, Euphoric Junket has massive potential to scale with both ecommerce and direct in-store sales with partners.
What's involved in running this business
Various steps involved in running Euphoric Junket include ordering from suppliers, candle making, product packaging, and fulfilling orders; in addition to content creation and marketing campaigns for both email and social media. To sell in retailers nationwide there is also the process of negotiating agreements with retail partners.
Traffic and Performance
- Avg. revenue /month$347Verified
- Avg. sessions /month159Verified
- Avg. profit /month$423
- Profit Margin70%
- Avg. sales /month70
- Shopify plan
Physical inventoryNot Included
Logo and branding assetsAll logo + branding assets as well as marketing materials will be delivered via a convenient Dropbox link
Personal support after saleI am happy to provide initial training on the candle making process until the new owner is able to produce consistent results. I'm also able to provide initial support on key messaging, branding assets, and operating through Shopify both online and Point of Sale.
Mailing ListNot Included
How to grow this business
Euphoric Junket is a profitable concept with $0 spent on advertising, so the opportunity for growth is endless with any marketing budget. That being said, to grow the store over the next five years, I would not only continue to grow with what already saw a return (including social media, email list building, pitching retailers, and point of sale at events), but also invest in advertising. Additionally, drop shipping would alleviate the fufillment process.
As the business grows I would continue to push for streamlined content and outsource content creation in exchange for free product. I would also continue to pitch various retailers including boutiques, breweries, and craft beer stores. There is a huge untapped opportunity to partner with breweries to create custom candles as well.
On the ecommerce side, I would continue to focus on building the email list via giveaways, blog posts, and paid advertising; when it comes time to promote a VIP monthly subscription, there will be a flood of people directly converting from the email campaign just like craft beer lovers who line up around the block for bottle releases.
Skills to have
The new owner will need to understand the process of 100% soy candle making, which is much different than creating with blended waxes (I would be happy to pass off my step-by-step process, which took almost a year of trial and error to nail down the exact method).
He/she will also need to be able to maintain consistent branding and have an eye for a cohesive aesthetic.
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.