- All categories
- Fashion and apparel
- Private listing #930430
- Avg. revenue /month$3,820
- Avg. sessions /month1,833
- Avg. profit /month$3,000
- Inventory value$60,000
Business Story
Why this business was started
I have had a passion for jewelry and accessories for years. I found leather a few years ago and realized what an amazing material it was for jewelry. I started making earrings for myself and my friends, and quickly had requests to sell. What started out as a side hustle has quickly become a full time business with second year sales over $100,000 and rising. I have prepared this business to explode in 2020 and beyond!
The reason of selling this business
While this has become a huge passion of mine, I have a full time job that I also love and I’ve realized that this brand could be even bigger in the hands of someone who has more time to devote to it. I have a built in audience and loyal customers, as well as daily new customers who become repeat customers. If I had the time I would start monthly subscription boxes, jewelry displays, and other products lines- all things my customers are requesting but I don’t have the time to provide currently.
What's involved in running this business
Sourcing leather (I have established vendors as well as vendors to make custom leather), cutting (by machine) and assembling earrings, listing items and shipping orders. Run social media (Facebook and Instagram). Manage Shopify and Etsy pages, along with wholesale sites (new in 2020) on Faire, FashionGo and OrangeShine.
Traffic and Performance
- Avg. revenue /month$3,820
Verified
- Avg. sessions /month1,833
Verified
- Avg. profit /month$3,000
- Inventory value$60,000
- Profit Margin40%
- Avg. sales /month200
Expenses
- Shopify plan
- $29/month
- Inventory warehouse
- $0/month
- Employees
- $200/month
- Domain
- $20/year
- Email marking designer
- $200/month
Sale Includes
Physical inventory
Logo and branding assets
Via email or whatever buyer prefers (Dropbox, google photos etc)Personal support after sale
I am happy to help provide assistance and would be willing to stay on as buyer or creative consultant for a fee. I will also answer any questions, provide details and assist in the transitionDomain
Product photos
Dropbox or google photosSocial media
Suppliers
Mailing List
2,022subscribers
Seller‘s Advice
How to grow this business
I would start a subscription box, which would be a constant steady revenue stream. I would add more exclusive designed leathers. I would sell more accessories, such as purses and other products for women. I have looked at making jewelry holders for the home and get asked a lot to sell them. In 2020 I have focused on wholesale off this website, and plan to open wholesale on Shopify in 2021. I would also look at starting to use brand reps, reach out to bloggers and influencers, currently I don’t utilize them. I also don’t use paid advertising on any social media or other channels so I would see what I could do to advertise. I would also get modeled shots of all products, as well as partner with clothing boutiques to gain more exposure.
Skills to have
Basic computer knowledge. I don’t have any design background and most designs I made myself, or with help from my graphic design sister. Someone with design experience not required.
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