All prices in USD
$2,500,000
  • Avg. revenue /month
    $191,462
  • Avg. sessions /month83,340
  • Avg. profit /month
    $31,725
  • Inventory value
    $529,000

Business Story

Why this business was started

To be honest, we were just looking for a product to sell. The maternity market seemed like a good fit because it's a huge market and there's always new people entering it as women become pregnant.

It kinda took off and here we are running it 2 years later.

The reason of selling this business

We would like to start a new ecommerce brand in a space that is of more personal interest to us.

What's involved in running this business

  • Creating & managing Facebook Ads
  • Email marketing
  • Planning & ordering inventory
  • Managing customer support team
  • Putting out fires, talking to fulfillment company, etc.
This business was founded: about 2 years ago
Time to run this business: approximately 20 hours per week

Traffic and Performance

  • Avg. revenue /month
    $191,462
    Verified
  • Avg. sessions /month83,340Verified
  • Avg. profit /month
    $31,725
  • Inventory value
    $529,000
  • Profit Margin16%
  • Avg. sales /month5,246
Other details about profit: We have a small Amazon FBA presence which has done about 50k revenue this year at around 50% margins. Those figures are not included in the above profit or revenue.
Total revenue
  • $4,786,540
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 2,083,517Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Inventory warehouse
      $0
      /month
    • Employees
      $7,000
      /month
    • Domain
      $15
      /year
    • This includes Shopify apps, Adobe suite, email inboxes, slack, etc.
      $1,000
      /month
    • Variable Cost on Ad Spend, spend as much or as little as you want, 62800 is the average ad spend of the business per month
      $62,800
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Trademark for the brand name and logo All logo files (Just the "M" we use as favicon and the whole logo which is on every page) as png files You will receive access to our drive folders which have all our content and logos
    • Personal support after sale

      Any member of our team will be available to you. We can set up a groupchat and/or weekly call to go over any questions in the first 3 months.
    • Domain

    • Product photos

      All custom content you see on our product page, website and social media accounts All product images and renders that you see on our product page Any content from customers that we have explicit consent to use in advertising or on our website You will receive access to our drive folders which have all our content and logos
    • Social media

    • Suppliers

    • Mailing List

      100,000subscribers

    Seller‘s Advice

    How to grow this business

    We are Facebook Ads specialists and have so far failed at building out other traffic sources. We believe with the right owner who has expertise in Amazon FBA, SEO or other forms of paid traffic outside of Facebook, this business could see massive growth.

    We also have focused almost exclusively on the US market. There is still room to expand into other countries quite easily.

    Skills to have

    Facebook Ads, email marketing, other forms of marketing you will be using to grow the business

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