All prices in USD
$100,000
  • Avg. revenue /month
    $41,643
  • Avg. sessions /month74,073
  • Avg. profit /month
    $4,000
  • Inventory value
    $30,000

Business Story

Why this business was started

We love to buy things but not necessarily keep them so trading items was a favorite hobby of ours! With that in mind, GG was started to allow us to buy both funny and practical items then generate a profit from them by selling these treasures off to customers! Over the years, GG has expanded to include many niches and became one of the top stores for gifts and novelty items.

The reason of selling this business

Starting and selling startups since 2010. Selling off the company as the key partner has setup another business and would like to cash out from GG.

What's involved in running this business

3 hours every week to update social media posts and put up new products. All other processes are handled by part time VA and 3rd party warehouse company.

This business was founded: over 5 years ago
Time to run this business: approximately 3 hours per week

Description

General description

An established brand since 2014! GG is a store that has accomplished US$2.3M in sales over 5 years with over 600K social media followers. Backed by solid statistics - CPA $17 / CLV $44 / Repeat Customers 16%

This sale will include:

Facebook account with 520,000 followers

Instagram account with 48,000 followers

Twitter account 15,000 followers

Pinterest account with 4,000 followers and 1.7 monthly viewers

Email list with 30,000 active or paying subscribers (regularly curated to remove inactive subscribers)

Over 1,000 verified 4.5 star reviews

Facebook Marketing Mastery Mentorship (how to budget your ads correctly, audience targeting strategies, and #1 scaling method to be used)

Facebook Ad Account, with well trained Pixel

Superb branding with website optimized for SEO and fast pageload

An outstanding relationship with our suppliers and fulfilment center

Over 800 products listed with inventory held for approx. 300 best sellers

GG is an established brand with GUARANTEED REPEAT CUSTOMERS

Our products are very affordable due to our discounted cost of goods sold from our suppliers.

AOV at $40 with amazing upsells and offers on our store.

Our repeat customers is consistently at approx. 16%. Getting your customers to repeatedly buy from you equates to less advertising dollars and higher margins! We have a loyal repeat customer base who have returned year over year as we have established a brand name for ourselves with exceptional service and massive social media following at 600K!

Please view the listing thoroughly. It is very informative. Happy to answer any questions you may have!

Why should someone buy this store?

We are an established brand that has built its reputation and customer base over 5 years! Our track record is guaranteed and has withstood the test of time! All parts of the business have been automated and streamlined for the least amount of effort required to run it. Currently it is only managed by one of us + one part time VA, which provides excellent returns as only 3 hours of your time is required per week!

Letting go of this store as our key partner has joined another business venture and wants to cash out.

We put in a lot of effort to curate our suppliers, ensuring only the best product quality, which is evident by over 1000 verified 4.5 stars reviews and 100% customer satisfaction on product quality in an independent Facebook conducted survey (refer to screenshot)! This is extremely hard to achieve!

This is a well established site of over 5 years with loyal followers, which ensures that you'll have a huge pool of repeat buyers which translates to less advertising costs needed!

GG is established in the Gift and Collectibles market with registered trademark, well trained staff and loyal customer base! We have over 100,000 customers till date with 30,000 active subscribers in our mailing list! Our mailing list are curated every year to ensure we only have active buyers by keeping the list trimmed.

If you are looking for a great store to bring immediate cash flow, then this store is for you. However, if you are looking for a brand and making an impact in the market for longevity, this store is even better for you! Our well established trademark branding, massive social media followers and loyal customer base will ensure success for any serious business owners!

Valued at $261,000, selling for $100,000 with $30,000 inventory, or $90,000 without inventory.

How can the future owner improve the business?

Loyal customer base is extremely hard to build and once secured, will result in high returns for many years to come! So future owner should focus on building onto the existing loyalty program rewards and optimizing newsletters to ensure repeat purchase from existing customers. This will bring in orders with EXTREMELY high margins (~80%) due to no ad cost required!

What work have you put into the store?

Facebook advertising done up

Google Adwords done up

Remarketing via emails and online advertising done up

Newsletter sequencing for abandoned carts, first time purchase, repeat purchase, no purchase etc has been setup.

Upsell, bundles, back in stock notification, exit intent prevention app etc have all been setup.

Loyalty program to reward existing customers and increase repeat purchase are also in place.

All parts of website from theme, images, copywriting etc are optimized for fast pageload and SEO.

There is no further need to optimize the store as all the hard work as already been done and apps put into place!

Traffic and Performance

  • Avg. revenue /month
    $41,643
    Verified
  • Avg. sessions /month74,073Verified
  • Avg. profit /month
    $4,000
  • Inventory value
    $30,000
  • Profit Margin35%
  • Avg. sales /month400
Other details about profit: Profit margins are very high for this store due to an amazing relationship with our customers who repeat purchase thereby bring down ad costs, and suppliers who provide amazing deals! Relationship with our suppliers and fulfilment center will be transferred to you.
Last 4 years revenue
  • $2,373,655
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Last 4 years traffic
  • 4,222,197Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $30
      /month
    • Inventory warehouse
      $350
      /month
    • Employees
      $400
      /month
    • Domain
      $20
      /year
    • Mailchimp + Subscription Apps
      $400
      /month
    • Facebook + Google
      $500
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Logo IP rights. All access to social media accounts. Links to download all artwork for banners, ads and social media promotion. We will process the change of logo assets ownership with IPOS and turn over all access of social media accounts.
    • Personal support after sale

      30 days of email support with 4 x weekly phone calls of an hour each. Additional support could be discussed if required. Buyer should preferably have basic understanding of ecommerce or digital advertising.
    • Domain

    • Product photos

      All product pictures have been edited and stored online. Almost 40% of the product photos are taken in house with the rest coming from suppliers. We will provide links to our online drives for download of all files.
    • Social media

    • Suppliers

    • Mailing List

      30,000subscribers

    Seller‘s Advice

    How to grow this business

    We would private label some of the best sellers and focus on creating a range around them. Having run this company for over 5 years, there is a wealth of data on what works and what doesn't, and this information is especially useful on deciding the next product range.

    Skills to have

    Basic photo editing skills to resize and touch up on colors. Basic excel skills to export and trim list to send to fulfilment center.

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