All prices in USD
  • Avg. revenue /month
    $7,606
  • Avg. sessions /month8,366
  • Avg. profit /month
    $1,300
  • Inventory value
    $820

Business Story

Why this business was started

I decided to start this business and give ecom another chance after I had a break during the summer to work two 9-5's jobs to get a decent budget to spend on ads. But also to give me knowledge about marketing, and ecommerce in general. I have always wanted to try out the mom niche just because I've heard so many talk good about it and that mothers are crazy spenders. (I can tell you that it is true) Then I found a realative untaped product that I saw a few other stores was selling with crazy enagement on their ads at the time. That was what started this and I have learnt a lot on the way where this store is today.

The reason of selling this business

I decided to sell this store due to lack of time. I do not currently have the time this store deserves to grow and get scaled even further. Therefore I will sell it an will give anyone a headstart that jumps in to the space or an easy store with a lot of data (1000+ purchases) to scale for someone that is experienced.

What's involved in running this business

The day to day aspects of the business involve responding to customer emails (could be outsorced aswell, I haven't felt like it's necessary). The emails customers send is most related to helping them to track their order or general questions about the product. It's very simple to run this business. I have not outsorced anything more than the fulfillment part that the sourcing agent take fully care of, both collecting all orders, shipping them out and updating orders with tracking numbers. I have worked very closely with them mostly to order inventory or asked questions regarding exchanges/returns. They are a big team that can answer almost anything regarding the shipping or product due to the close relationship they have with the factories.

The thing you will do most is running the marketing part, I have only used facebook ads just due to learning. So there is plenty of room to scale via google ads or influencer marketing if you want to do more than facebook ads. I have watched my ads 1-2 times a day, in the morning and later during day to see if anything needs to be managed.

So as you see it's very simple and the business do not need a ton of attention more than the daily emails and marketing, this only takes an hour or two depending on how many emails there is or how many ads you have running.

If you have any questions please send a message and I would be more than happy to answer your question!

This business was founded: 6 months ago
Time to run this business: approximately 25 hours per week

Traffic and Performance

  • Avg. revenue /month
    $7,606
    Verified
  • Avg. sessions /month8,366Verified
  • Avg. profit /month
    $1,300
  • Inventory value
    $820
  • Profit Margin12%
  • Avg. sales /month361
Other details about profit: This is the overall profit made during these 3 first months. The profit really took off after BFCM. And the week after Christmas did we make around $1500 pure profit in just about 4 days (Little over 23%, Check Screenshots). There is high demand for the product and huge potential with the data that has been collected to scale and grow the store further.
Total revenue
  • $38,032
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 41,833Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $0
      /month
    • Domain
      $27
      /year
    • Paid Apps
      $28
      /month
    • Facebook Ads
      $5,000
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      We will transfer the logo both together and separated. All the branding assets are custom made for the store, we have also replaced old product photos with our own that we took by ourself. The buyer can choose any way of transfer for this, anything works for us.
    • Personal support after sale

      1 month personal consulting and support shall be included via messenger, skype, etc. to ensure the buyer has attained all knowledge in running and growing the business
    • Domain

    • Product photos

      We will send over all the product and description photos. All the product photos are custom and unique taken by me personally. The buyer can choose any way of transfer for this, anything works for me.
    • Social media

      Total followers318subscribers
    • Suppliers

      We source and ship all products from China via our Sourcing agent. They will also put in tracking number into every single order as soon as they are shipped. Shipping via agent takes from 6-15 days worldwide.
    • Mailing List

      1,500subscribers

    Seller‘s Advice

    How to grow this business

    I would brand the product and store completley or atleast the packaging. As it is an evergreen product and niche it will be totally worth it and give the product more valueable and gain lots of trust. After seeing the high demand and the low competition for this product i truly believe that if you have enough time to give this store the love it deserves it could easily reach 6 figures monthly with the current data we have collected from 1000 orders.

    Skills to have

    No need for specific knowledge, everything could be learnt from Youtube. I will help the buyer out and show them how to run the Facebook ads, manage the business, etc.

    Obviously decent knowledge about how to grow and manage a business.

    MB
    Marcus B.Current store owner

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