All prices in USD
  • Avg. revenue /month
    $3,004
  • Avg. sessions /month2,425
  • Avg. profit /month
    $3,003
  • Inventory value
    $850

Business Story

Why this business was started

Italian clothing has been synonymous with quality and excellence for hundreds of years, and Italian brands are the most sought after in the world. I wanted to start a business that capitalized on this multi-billion dollar industry, and create what would grow to become the "go-to" place for Italian clothing and apparel.

The reason of selling this business

I am currently in university working towards a degree and that is requiring me to dedicate all of my time towards my studies. I hope to get back into the industry once I graduate.

What's involved in running this business

Daily answering of emails and inquires as well as the general upkeep of the site. Also the social media accounts must be regularly updated and ads should be tested continuously.

This business was founded: over 2 years ago
Time to run this business: approximately 6 hours per week

Description

General description

Fashion store that deals exclusively with "Made in Italy" and Italian clothing items and sells primarily to the US market. Our mission is to introduce people to the superior quality and design of Italian apparel at a reasonable price. We sell both name brand designers such as Gucci and Armani Exchange as well as boutique brands to represent the best in Italian craftsmanship. We carry almost no inventory and the business is set up for the owner to be able to work from anywhere there is an internet connection.

Why should someone buy this store?

With a bit of diligence and vision, the new buyer will be able to recoup their investment in just a couple of months, and the sky is the limit. This store has the potential to become the forefront online retailer of Italian clothing products, tapping into a multi-billion dollar market. "Made in Italy" has always been synonymous with superior quality and trendiness, and is highly sought after as a label in itself. What's more is that this sector has been largely untapped by next generation eCommerce platforms, which makes it that much easier to break into.

How can the future owner improve the business?

Continue to spread awareness of the brand through advertising campaigns while at the same time building the database of represented brands. This store already has a large selection of products but the new owner should work to keep up with this trend, I already have some ideas for new leads that I will be more than willing to share with the buyer.

What work have you put into the store?

Everything from designing the website to extensive market research and product representation, as well as the creation and upkeep of social media accounts. I have also created systems to streamline the process from adding new products and brands to fulfilling orders as quickly and as efficiently as possible.

Traffic and Performance

  • Avg. revenue /month
    $3,004
    Verified
  • Avg. sessions /month2,425Verified
  • Avg. profit /month
    $3,003
  • Inventory value
    $850
  • Profit Margin15%
  • Avg. sales /month100
Other details about profit: The store was almost dormant for the better part of two years and that has skewed the numbers on Shopify as you can see. Once I dedicated more time and got serious with the business it completely took off, making a little under $60,000 dollars in a single month with almost $10,000 in profit.
Total revenue
  • $84,109
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 67,927Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $0
      /month
    • Domain
      $30
      /year
    • apps+supplier
      $125
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Logo and banners, to be transferred digitally.
    • Personal support after sale

      I will personally assist you in learning the aspects of running the store for one week after sale.
    • Domain

    • Product photos

      Multiple product photos and lifestyle shots, to be transferred digitally.
    • Social media

      Total followers928subscribers
    • Suppliers

      Integration with Italian brand supplier.
    • Mailing List

      1,434subscribers

    Seller‘s Advice

    How to grow this business

    Continue to spread awareness of the brand through advertising campaigns while at the same time building the database of represented brands. Also make more use of social media influencers to create both brand awareness and credibility across all platforms.

    Skills to have

    They should have basic marketing skills and be able to provide excellent customer service. Furthermore they should have an understanding of Facebook ads and how to test products on the market.

    Share

    AZ
    Alexander Z.Current store owner
    I am a university student and Italian-American who has always been interested in entrepreneurship and clothing. I decided to create a business that included the best of my interests and which would tap into the vast potential of the Italian fashion industry.

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