All prices in USD
$100,000
  • Avg. revenue /month
    $11,357
  • Avg. sessions /month17,989
  • Avg. profit /month
    $7,000

Description

General description

Niche drop-shipping business in phone accessories, apparel, and home decor market. Perfect business for experienced marketers looking for a business to grow or someone new to e-commerce/dropshipping. Priced under market value for a fast closing.

Nearing $100,000 in sales with less than $33,000 in total ad spend, in a span of 8 months.

Revenue generated since November 23, 2018 (first and only Facebook ad copy): $66,072.95, averaging $33,000+ per month.

Projection of $170,000 in sales at the 1 year mark of the business with a modest monthly revenue of $20,000/month.


  • Reason Started

The industry for this business is brand new, this store is one of the first in the niche market. Currently in the top 1% of stores that launched around the same time.

Have now monopolized the market, controlling supplier prices.

Great opportunity to build an established brand and expand to various sales channels.


  • Reason Selling

No longer have the time to manage and grow this business effectively. Have been recycling the only used Facebook ad copy (Christmas-themed), due to a lack of time, but have still generated great sales numbers in January with a lower advertising budget.


  • Business Strengths

Monopolized the market, able to control supplier pricing - have reduced product cost by 60%.

High profit margins.

Exponential growth using the only published Facebook Ad copy.

Niche market for easy growth with increased ad spend.

Over 27,000 email subscribers, that has been unused for any marketing campaigns.

Social media following of 22,000 in total, allowing for free product testing via social media posts.

Inexpensive influencer prices ranging from $10 - $60 for influencers with 300,000 to 1,000,000 followers.

Systems in place to run the business effectively.


  • Business Weaknesses

Fulfillment could use improvement to increase efficiency. Currently drop-shipping all items from China using Aliexpress. However, all products have the ability to be fulfilled using print-on-demand. Store is set up using systems in place for dropshipping.


  • Top 4 To Do

Improve store marketing. Have only published one Facebook ad copy throughout the lifetime of this store. During the first 6 months, all advertising was solely via Instagram influencer shoutouts, generating $35,160.28 with total costs under $7,000.00. No search engine optimization or Google advertisements have been done. Pinterest and Twitter ads would also work very effectively for this niche.

Utilize the email list. Currently over 27,000 subscribers, and I have not sent any emails to them outside of the automated abandoned cart emails.

Improve customer service. More automation could be used for customer service, to reduce the amount of customer inquiries.

Explore additional sales channels on Amazon, eBay, and other marketplaces. Amazon and eBay are currently untapped sales channels for this market.


  • Support Offered

I will provide a month of support, if needed, after the sale to ensure you know everything about how to run this business.


  • Included with business

Business domain name

Mailing list

Social media accounts

Facebook pixel

Creative assets


  • Key Numbers

Business Income: $95,348.43 in 8 months. (Updated Feb. 3 2019)

Average order value: $15.81

Return Rate: Less than 2.5%

Gross Product Margins: 89%

Conversion Rate: 3.72%


  • FAQs

Daily operations: Manage advertising campaigns, respond to customer inquiries (may hire a VA for this), and fulfilling orders (may hire a VA for this).

Revenue Fluctuation: Increased / Decreased advertising expenses.

Seasonality: Revenue can increase with new product launches. New product styles can be launched each season to drive revenue growth. Revenue also boosts during significant dates pertaining to the niche.

Order fulfillment: Shipping to customers average around 12 days. Business is setup to be 100% dropshipping.

Advertising: Currently utilizing Facebook ads to scale over the past 2 months. Have had successful marketing campaigns via influencer marketing in the 6 months prior.

Demographics: USA, UK, Canada, age group 18-45, 95% females.

Seller Financing: Not open to seller financing at this time.

Bank Financing: The tax returns & bank statements are not available for this business because the business is setup as a part of a network of other businesses. If you can secure a bank loan without this information than I can accept this as a payment method.


  • Business URL

Can provide only to serious buyers after a signed non-disclosure agreement.


Why should someone buy this store?
  • Opportunity to scale business to $100k+ per month through various advertising campaigns, and usage of the massive email list.
  • Inexpensive product cost
  • Monopolized market
  • High product margins
  • Fast growing market
How can the future owner improve the business?
  • Improve social media marketing material.
  • Utilize the email list.
  • Create new sales channels on Amazon, eBay and other marketplaces.
  • Add new product lines.
What work have you put into the store?

Taken advantage of a lacking online presence in my current niche and have tested products to find winners. Have built an online store catering to the passion of my customer base, and have created an Instagram following to over 20,000 followers, with 2,000 Facebook page likes coming solely from Instagram ad campaigns.

This business was founded: about 1 year ago
Time to run this business: approximately 3 hours per week

Traffic and Performance

  • Avg. revenue /month
    $11,357
    Verified
  • Avg. sessions /month17,989Verified
  • Avg. profit /month
    $7,000
  • Profit Margin70%
  • Avg. sales /month740

Other details about profit: Profit margins have been increasing due to reduced product costs, and effective Facebook advertising. Average monthly profit since Facebook campaign: $14,000+

Total revenue
  • $136,279
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 215,875Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $30
      /month
    • Domain
      $14
      /year
    • Shopify Apps
      $92
      /month
    • Ad Creation
      $0
      /month

    Sale Includes

    • Physical inventoryNot Included
    • Logo and branding assets
    • Personal support after sale1 month of complete support, will assist with facebook ads and proper utilization of the facebook pixel. Will also assist with any other information or help required on the niche.
    • Domain
    • Product photos
    • Social media
    • Suppliers
    • Mailing list
      27,492subscribers

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