All prices in USD
  • Avg. revenue /month
    $20,760
  • Avg. sessions /month5,992
  • Avg. profit /month
    $5,348

Business Story

Why this business was started

A great opportunity was identified in online drop-ship flower sales (no stock held) with ever increasing purchases made using smartphones and other mobile devices plus great demand for flowers by post and single stem bunches such as carnations, alstroemeria and freesias. Shopify provided the perfect dynamic platform that could evolve as technology evolves (future proofing), was cost effective, offered flexible merchant payment options, SEO friendly and free and easy to update.

The reason of selling this business

Needing to focus on another business which requires more time so looking to realise the value in this established turn key website, branding, name, images, database and on going sales revenue. Also selling Fineflora Flowers - $49,995 [REDACTED]

What's involved in running this business

Currently run as a drop ship business whereby all orders are fulfilled by third party suppliers so responding to customer and supplier emails is the main task but only takes around 2 hours a day. Other things that need to be done less frequently may include product updates, paying suppliers (monthly), seasonal blog posts (4 or 5 a year), looking at analytics in shopify, keeping an eye on any advertising and creating new seasonal products (if need be) and looking at ways to improve the overall business. The main period for sales is from beginning of December - Christmas -through to Valentine's Day to Mother's Day (usually mid March to end of March)

This business was founded: over 5 years ago
Time to run this business: approximately 10 hours per week

Traffic and Performance

  • Avg. revenue /month
    $20,760
    Verified
  • Avg. sessions /month5,992Verified
  • Avg. profit /month
    $5,348
  • Profit Margin25%
  • Avg. sales /month509
Other details about profit: All figures are for the FULL last 5 years (average profit per month, overall margin) Things have got better in last few years with margins increasing, advertising coming down, sales up and profitability up. In last year from 1st Sept 2020 to 31st Aug 2021 revenue was £305,052, average monthly sales £25,421, 688 sales per month, average monthly profit £10392 - Margin 40%
Total revenue
  • $1,307,894
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 377,519Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Domain
      $50
      /year
    • Shopify Apps
      $145
      /month
    • Google
      $4,016
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      Included with website
    • Personal support after sale

      3 weeks of handover support by phone or email will be offered to help with any questions about customer service, marketing, website and fulfillment.
    • Domain

    • Product photos

      Included with website
    • Social media

      Total followers83subscribers
    • Suppliers

      A good relationship has been built up with third party suppliers based on good communication, efficient transfer of orders and prompt monthly settlement.
    • Mailing List

      19,783subscribers

    Seller‘s Advice

    How to grow this business

    Sales growth can be achieved through new sales channels - Amazon, Ebay, Etsy and by engaging Social Media (Facebook, Instagram, Tiktok etc) and by emailing subscribed customers special offers and reminding of Christmas, Valentine's, Mother's Day. Currently Google adwords is used with low conversion costs but more sales could be generated if the budget was expanded. There's also opportunities to increase product range with new drop ship suppliers, supplying directly and upselling. Adding international delivery would also grow sales. This business can be run from anywhere as a standalone business or would make an ideal bolt-on to an existing florist, gift or drop ship fulfillment business or even a start up floristry business.

    Skills to have

    Basic understanding of sales and marketing, profit and loss etc.

    Share

    EM
    Ed M.Current store owner
    Guernsey Flowers by Post was built in 2017 and now has over 26,000 registered customers. This shopify platform has been excellent in terms of functionality, dynamically adjusting from mobile to lap and desk top viewing, ease of use and conversions. With no coding experience it's very simple to make any changes using shopify without incurring any extra costs. Running on shopifys $79/month plan. A great opportunity to run as is, making £124,706 profit a year (Sept 1st 2021 to August 31 2021. Shopify Valuation is $292,030 - Asking $99,995

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