- Avg. revenue /month$71,455
- Avg. sessions /month92,670
- Avg. profit /month$9,000
Why this business was started
I decided to start this business because I understood the market. The market is in the streetwear niche, and I was able to spot trends based on what I could see on Instagram through other retailers.
I knew how to craft advertisements that could draw buyers in. I also saw that the suppliers had large amounts of stock for the items I wanted to sell, so I knew there would be little disruptions in the supply chain when I scaled.
The reason of selling this business
I've decided to sell this business so I can refocus my time on 1-2 behemoth brands instead of splitting my (and my staffs) time among many brands.
What's involved in running this business
Supplier communication via Skype. Customer communication through tickets using Gorgias. We have many responses already built in as automations/templates Researching new products to expand the product line. Managing the advertising spend on Google Ads through shopping campaigns. Tracking the stock the supplier is holding in the US. Fulfillment is done by the supplier through an ERP system (it's dropshipped). Dealing with exchanges or replacement orders if there's an issue with the item being lost in transit (or there's a sizing problem). Responding to customer reviews. Calling VIP customers to find out how you can improve further. Email marketing campaigns (broadcasts to our responsive list).
Traffic and Performance
- Avg. revenue /month$71,455Verified
- Avg. sessions /month92,670Verified
- Avg. profit /month$9,000
- Profit Margin12%
- Avg. sales /month1,374
- Shopify plan
- Klaviyo, Gorgias, Paid Apps, OptinMonk
- Google, Tiktok, Snapchat Ads
- Visual Website Optimizer
Physical inventoryNot Included
Logo and branding assetsWe will provide all graphics from our website, social media advertisements (that we still have access to) and logos.
Personal support after saleI'll provide 1 hour consultations once per week for up to 4 weeks post-sale. I'll respond to any questions related to operating the business and discuss potential ways to grow. I'll cover any chargebacks or refunds on orders that happened prior to the sale, for up to 180 days from the date of the transfer of ownership.
Product photosWe will provide you with a Google folder full of influencer photo files that we have received over the years. All product photos can be provided as well.
SuppliersOur supplier handles all fulfillment from their China and US warehouses. We will provide an introduction and will make sure it's a smooth transition. They have many clients and run a professional and efficient operation. For all orders sent, they will provide tracking within 24 hours.
How to grow this business
We're a fast-fashion retailer focused on the millennial demographic. The easiest way to grow this store is to grow the product line, re-sell the our responsive 78K+ email list on the new product launches and then promote the new products via our Instagram page (that has 25K followers) and also amplify the products via paid traffic.
Predictable revenue channels could include: 1. Launching the new products to Google Shopping campaigns to increase revenue. 2. Running YouTube ads with user-generated content (We have a folder full of it). 3. Promoting the products via Tiktok and Snapchat ads. 4. Emailing our list more often (it's responsive!) 5. Using influencers to promote new product drops 6. Doing SEO - we haven't done any
Skills to have
The owner should have experience with how social media posting works, basic knowledge of Google advertising/Google shopping, knows how to speak with Chinese suppliers and can manage a customer support agent using Gorgias.
The owner should also know how to calculate invoice totals. However, we have a system to track all expenses through Order Metrics and through a company-wide profit report that can be transferred over.
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.