All prices in USD

Private listing #842127

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$589,999
  • Avg. revenue /month
    $74,057
  • Avg. sessions /month96,176
  • Avg. profit /month
    $9,000

Business Story

Why this business was started

I decided to start this business because I understood the market. The market is in the streetwear niche, and I was able to spot trends based on what I could see on Instagram through other retailers.

I knew how to craft advertisements that could draw buyers in. I also saw that the suppliers had large amounts of stock for the items I wanted to sell, so I knew there would be little disruptions in the supply chain when I scaled.

The reason of selling this business

I've decided to sell this business so I can refocus my time on 1-2 behemoth brands instead of splitting my (and my staffs) time among many brands.

What's involved in running this business

Supplier communication via Skype. Customer communication through tickets using Gorgias. We have many responses already built in as automations/templates Researching new products to expand the product line. Managing the advertising spend on Google Ads through shopping campaigns. Tracking the stock the supplier is holding in the US. Fulfillment is done by the supplier through an ERP system (it's dropshipped). Dealing with exchanges or replacement orders if there's an issue with the item being lost in transit (or there's a sizing problem). Responding to customer reviews. Calling VIP customers to find out how you can improve further. Email marketing campaigns (broadcasts to our responsive list).

This business was founded: over 2 years ago
Time to run this business: approximately 10 hours per week

Traffic and Performance

  • Avg. revenue /month
    $74,057
    Verified
  • Avg. sessions /month96,176Verified
  • Avg. profit /month
    $9,000
  • Profit Margin12%
  • Avg. sales /month1,374
Other details about profit: All sales are generated via Shopify, Sezzle and PayPal. We have had some wholesale deals in the past that hasn't been factored into the profits.
Total revenue
  • $2,369,825
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 3,077,650Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Employees
      $158
      /month
    • Domain
      $14
      /year
    • Klaviyo, Gorgias, Paid Apps, OptinMonk
      $924
      /month
    • Google, Tiktok, Snapchat Ads
      $22,925
      /month
    • Visual Website Optimizer
      $284
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      We will provide all graphics from our website, social media advertisements (that we still have access to) and logos.
    • Personal support after sale

      I'll provide 1 hour consultations once per week for up to 4 weeks post-sale. I'll respond to any questions related to operating the business and discuss potential ways to grow. I'll cover any chargebacks or refunds on orders that happened prior to the sale, for up to 180 days from the date of the transfer of ownership.
    • Domain

    • Product photos

      We will provide you with a Google folder full of influencer photo files that we have received over the years. All product photos can be provided as well.
    • Social media

    • Suppliers

      Our supplier handles all fulfillment from their China and US warehouses. We will provide an introduction and will make sure it's a smooth transition. They have many clients and run a professional and efficient operation. For all orders sent, they will provide tracking within 24 hours.
    • Mailing List

      78,588subscribers

    Seller‘s Advice

    How to grow this business

    We're a fast-fashion retailer focused on the millennial demographic. The easiest way to grow this store is to grow the product line, re-sell the our responsive 78K+ email list on the new product launches and then promote the new products via our Instagram page (that has 25K followers) and also amplify the products via paid traffic.

    Predictable revenue channels could include: 1. Launching the new products to Google Shopping campaigns to increase revenue. 2. Running YouTube ads with user-generated content (We have a folder full of it). 3. Promoting the products via Tiktok and Snapchat ads. 4. Emailing our list more often (it's responsive!) 5. Using influencers to promote new product drops 6. Doing SEO - we haven't done any

    Skills to have

    The owner should have experience with how social media posting works, basic knowledge of Google advertising/Google shopping, knows how to speak with Chinese suppliers and can manage a customer support agent using Gorgias.

    The owner should also know how to calculate invoice totals. However, we have a system to track all expenses through Order Metrics and through a company-wide profit report that can be transferred over.

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