There is a strong opportunity to build a massive business in the jewelry and apparel space with mid level price point jewelry. The idea of this business is to offer quality sterling silver & gold jewelry pieces at a price point that is affordable for the everyday person so they could feel good about not having to break the bank when treating themselves to nice jewelry.
From an e-commerce logistics perspective, this product is ideally light weight, small, and has high perceived value.
The reason of selling this business
Since we started the business we've both taken on too many other businesses and projects and our ability to focus on this business has become a secondary priority. If we were able to dedicate the time and resources to it, we would not sell this business.
There is huge potential with this business to make a lot of money if someone has the ability to focus on it and expand.
What's involved in running this business
Only a few hours a day to run the business.
- Most products are "in house" at a local fulfillment center and run by one individual
- A few items are drop shipped by foreign suppliers delivered directly to consumers
- Customer Service outsourced to Virtual Assistant
- Manage Facebook ads, Google, etc campaigns
- Create email marketing campaings
- Communicate with suppliers
This business was founded:about 1 year ago
Time to run this business:approximately 10 hours per week
Traffic and Performance
Avg. revenue /month
$6,408
Verified
Avg. sessions /month12,162Verified
Avg. profit /month
$1
Inventory value
$2,500
Profit Margin1%
Avg. sales /month260
Other details about profit:Ran into issue with Facebook advertising and have not been running ads since Jan 2020.
======= Figures for Jun 2019 - Jan 2020 =======
*Facebook had a glitch associated with our business in Aug 2019 which completely halted the stored and ability to run ads.
REVENUE: $97K
SESSIONS: 156K
TOTAL ORDERS: 1434
EMAIL SUBSCRIBERS: 5357
MARKETING: Mainly Facebook, but also Google Ads, Emails, Pinterest etc.
***LISTED BELOW RECOMMENDED VALUATION***
FULLY CUSTOMIZED PROFESSIONAL WEBSITE.
INQUIRE FOR UP TO DATE PROFITS AND LOSS REPORTS.
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Total revenue
$89,714
Revenue data comes directly from Shopify and cannot be edited by the seller
Total traffic
170,281Visits
Traffic data comes directly from Shopify and cannot be edited by the seller
Expenses
Shopify plan
$148
/month
Inventory warehouse
$100
/month
Domain
$15
/year
Klaviyo
$100
/month
Facebook
$4,700
/month
Shopify Apps
$51
/month
Sale Includes
Physical inventory
Logo and branding assets
All assets will be included with the store(images, ad graphics, social media accounts, etc.)
Personal support after sale
Will provide support up to one month after the purchase has been completed by both current owners on all facets of the business via phone or online support.
Domain
Product photos
All images will be transferred to new buyer they are included with the store.
Social media
Total followers4,995subscribers
Suppliers
All contact and previous pricing information.
Mailing List
5,315subscribers
Seller‘s Advice
How to grow this business
Diversify marketing channels and focus on product development.
Seek out new suppliers for the product. Our cost has been way too high and there is not enough attention to getting this fixed. The same items can be created much cheaper for the same quality.
Someone with experience in more diverse marketing channels than just facebook will really be able to make this brand grow.
Skills to have
A vision and an eye for trends in the jewelry and apparel industry partnered with 4 years of digital marketing experience and 4m+ of managed ad spend (Marketing, CRM, supply chain)
Share
MC
Matt C.Current store owner
Myself and partner Shane are entrepreneurs who have multiple businesses and interests. We enjoy creating successful businesses built through strong processes, systems and people to create the lifestyle we want while adding value to the market place.
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