All prices in USD

Private listing #17720

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$400,000
  • Avg. revenue /month
    $60,358
  • Avg. sessions /month27,734
  • Avg. profit /month
    $20,000

Business Story

Why this business was started

I decided to start this business because it is selling items in a niche that I am passionate about. I have researched a lot in this niche and think it will be trending more and more in the future. Customer in this niche are really passionate about it and love to spend money to expand their collections. I also love the customers in this niche because they are really open minded and warm hearted. They are very understanding with delays or in general issues.

The reason of selling this business

As an owner of 4 different online stores, I'm very busy and I am working around 12-14 hours per day. This store is my love and my passion, but I don't have enough time to scale it to the top brands in the United States, that's why I want to sell it to someone who will be able to do this and one day when I see it featured in the top magazines and websites to know that I started this business and made the best decision for the brand. Also, I'm selling two other stores this year. I plan to have a baby in 2022, and I want to make time for my family. The fact that we are based in Germany but only selling in the US and Canada is slimming down our profit margin quite a bit (exchange rates euro/dollar). So I think a US based company could make much more money with it than we did.

What's involved in running this business

Set revenue and profitability goals Facebook advertising (or hiring an expert or an agency) Weekly connection with fulfillment centers Weekly connection with manufactures Goal setting (monthly) Hire the right employees (or keep my well-trained employees) New product researching Connections with Influencers

This business was founded: over 3 years ago
Time to run this business: approximately 30 hours per week

Description

General description

Basically most of the Store is completely automated with our Agent in China. All you need to do is setup the facebook campaigns (we will be transferring the AD account with all running campaigns and huge pixel Data of over 100.000 Conversions (2ROAS+) and we can help you to keep them running.

Why should someone buy this store?

If you are looking for a store with huge upside potential you have found the right one. We have scaled this store to a revenue of 500k+ per month very easy. We think that the new owner should prepare to invest around 200000 USD into stock in the USA to cut down shipping times which are our main issue at the moment. Our customers love our products which is represented in a 10% returning customer rate even thought we currently have production/shipping times of around 2-4 Weeks.

How can the future owner improve the business?

We think that getting stock in the US will greatly benefit the new owner in the future. Our customers are really satisfied with our products which is shown by a returning customer rate of around 10%. Our only issue is the long shipping times from our agent in china.

What work have you put into the store?

We are a team of 4 persons who work full times on the store. We have promotional videos and a lot of different creatives for advertisements. We are currently launching a new collection which we are sure will be highly profitable.

Traffic and Performance

  • Avg. revenue /month
    $60,358
    Verified
  • Avg. sessions /month27,734Verified
  • Avg. profit /month
    $20,000
  • Profit Margin30%
  • Avg. sales /month5,000
Other details about profit: Our margin is currently getting eaten up by euro/dollar exchange fees and new tax reforms in europe so we think that a future owner with a Bank Account in USD will have above 20% margin. The months we scaled harder we had a 600000 USD in Revenue with a profit range of around 150k-200k (depending on Ads performance). This is easy to achieve again once stock is in place. We had to stop scaling because we ran out of stock too fast. Since everything is handmade production time is usually around 2 Weeks.
Total revenue
  • $2,414,335
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 1,109,364Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $299
      /month
    • Employees
      $1,000
      /month
    • Domain
      $20
      /year
    • Email Marketing App (Klaviyo)
      $300
      /month
    • Facebook Ads
      $20,000
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      All ad creatives and logos are included and will be send to you via Google Dropbox
    • Personal support after sale

      We can assist you with setting up profitable campaigns and keep them running for at least 3 months
    • Domain

    • Product photos

      All products photos and videos will be send to you via Google Dropbox
    • Social media

    • Suppliers

      We will transfer you a fully automated Agent with warehouse with a plugin installed so all you need to do is pay for the products. Fullfillment and custom branded packaging is all included.
    • Mailing List

      27,000subscribers

    Seller‘s Advice

    How to grow this business

    This store is almost two years old, but it is still in the beginning. The scale can be made from different channels. We started our brand and have a strong relationship with fulfillment centers around the US and producing (manufacturing centers) in China. The cost per product dropped a lot, and the profit skyrocket immediately. We made this store and scaled it till now only with Facebook ads. This gives you the opportunity to start marketing on Instagram, Google, YouTube, different influencers, etc. Once the store starts advertising in all these channels, it will be enough to make around USD 5-10M per year in revenue. The products are handmade with high quality standarts, and our customers love them.

    Skills to have

    The owner has to be a good manager or a good marketer - Both will be great, but you will need at least one of these skills. Let me explain. The whole website is working almost on autopilot with my 4 employees, but I manage them every day—also, Im, the person who makes the entire advertising. I can teach you how I do it, or you will have to hire someone to do this. (I won't leave my business like this, so I offer FREE - 6 months everyday support, and I will be your co-manager) We will have calls every day, and I will be with you in every decision in the first six months. I will work four h/everyday for the first six months to help you understanding the in´s and out´s of our Brand.

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