All prices in USD
$9,500
  • Avg. revenue /month
    $147
  • Avg. sessions /month471
  • Avg. profit /month
    $100
  • Inventory value
    $12,500

Business Story

Why this business was started

Activn was created out of a deep passion for fitness especially running, hiking and sustainability, anything related to the environment protection, a strong enthusiasm for anything digital and a life story based on entrepreneurship. This is my second eCommerce business, first was sold in the UK 10 years ago.

The reason of selling this business

I did not realize the commitment and cash-flow it takes to manufacture clothes and other related costs like photos...As a side business it does not work for me, I am very busy with my main consulting business and can not give it the time it deserves.

What's involved in running this business

Researching designs and the the market, dealing with manufacturers, fulfilling orders, writing blogs for SEO, getting photos done, running advertising campaigns on Facebook, Google if you wish to which I have not really done thus far.

This business was founded: about 1 year ago
Time to run this business: approximately 10 hours per week

Traffic and Performance

  • Avg. revenue /month
    $147
    Verified
  • Avg. sessions /month471Verified
  • Avg. profit /month
    $100
  • Inventory value
    $12,500
  • Profit Margin30%
  • Avg. sales /month8
Other details about profit: Sales and traffic only started in May (Stock in April) + A thousand of sales were made outside of Shopify to a hiking group and an other $700 to a local fitness studio. So true value of sale is about 3700 Cad since May, or 600/month and 80% of total revenue in the last 3 months (800/month in the last 3 months)
Total revenue
  • $1,917
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 6,132Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $0
      /month
    • Domain
      $10
      /year
    • Currency converter
      $9
      /month
    • Facebook
      $50
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      All digital assets transferred including logo and photos. FB page and Instragram too.
    • Personal support after sale

      I can provide an initial support after website transfer + 1-2 hrs of weekly support for a month after that plus introduction to my manufacturers and any other info that can help you succeed.
    • Domain

    • Product photos

      Yes, transferred by email or dropbox.
    • Social media

      Total followers260subscribers
    • Suppliers

      Not Included
    • Mailing List

      120subscribers

    Seller‘s Advice

    How to grow this business

    The stores has currently only 3 men styles and 2 women styles (Only tee-shirts and long sleeve shirts basically) in a variety of colors. I would expand the product offering, women leggings, pants, joggers and hoodies especially but will keep the natural, ecological, sustainable, Made in Canada features. I would also explore Amazon, and develop a tailored Facebook and Instagram strategy with professional life styles photos levering influencers in the fitness sphere.

    Skills to have

    Fashion and fitness know-how, enthusiast of active, healthy, natural lifestyle and environmental issues. Of course, an understanding of ecommerec and digital marketing. probably experience with manufacturing but part of the sale will be the introfuction to the 2 manufacturers we have worked with in Toronto and the fabric supplier.

    Share

    NM
    Nicolas M.Current store owner
    Originally from France, I have been living in Toronto for the past 12 years, I have 17+ years’ experience in Ecommerce, digital marketing and web analytics and own a consulting business. I am a dad, fitness, martial arts and outdoor enthusiast.

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