All prices in USD
  • Avg. revenue /month
    $3,483
  • Avg. sessions /month1,645
  • Avg. profit /month
    $1,800

Business Story

Why this business was started

I'm a big believer in a holistic approach to health and I did not feel that there were any online stores that served this demographic appropriately. My approach was to create a store that brought together Massage, Yoga, Meditation, Aromatherapy, Fitness, and Health & Beauty all together under one roof. I saw the trend in social media infulencers in this space as well and so I wanted to market the store in unison with that. This was my first attempt at a dropshipping store and I feel that it was a success. I wanted to create an additional revenue stream for myself without putting that much energy into in on a weekly basis. I took the dropship lifestyle class and had them build the site from me so it has been optimized from the start to succeed.

The reason of selling this business

First and foremost, my wife and I just had our first child. I have 4 other businesses so I felt the need to cut one out as I can already tell that they will all begin to suffer from the time restrictions. Secondly, I feel that I have lost the spark that once powered me through running the site. I used to commit 10-20 hours per week finding new influencers, cold calling gyms and studios and creating additional revenue streams outside of just PPC driven leads. I can no longer find time to do this so I want to put the site in someone hands who can.

What's involved in running this business

Most of my week is made up of fulfilling orders via email or private checkout link. The other time is spent monitoring my adwords and Facebook ad campaigns and updating my site for sales, new products, new categories, etc. Additional time should be spent promoting the business via social media but that is something I have been lacking.

This business was founded: almost 3 years ago
Time to run this business: approximately 3 hours per week

Traffic and Performance

  • Avg. revenue /month
    $3,483
    Verified
  • Avg. sessions /month1,645Verified
  • Avg. profit /month
    $1,800
  • Profit Margin25%
  • Avg. sales /month25
Other details about profit: Profits mostly all come from the sale of yoga trapeze products. It is by far our best selling item. I have worked out a deal with our supplier to get my margins and they have assured me that they will continue to honor that deal.
Total revenue
  • $125,383
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 59,223Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $33
      /month
    • Domain
      $13
      /year
    • Grasshopper
      $30
      /month
    • Facebook, Google Adwords
      $350
      /month
    • Norton Security
      $50
      /month
    • Quickbooks
      $40
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      All logos, banner images, social media images, advertisement graphics and anything else related to the brand will be transferred in the sale of assets. I will send a secure file once the deal is finalized.
    • Personal support after sale

      I will provide support up to 30 days after the sale. This can include training, introduction to suppliers, customer service support and whatever else is needed to ensure a smooth transition
    • Domain

    • Product photos

      I do not own any unique product photos as all of my photos come from stock images or my suppliers. I'm happy to make this transfer with the sale.
    • Social media

      Total followers37,000subscribers
    • Suppliers

    • Mailing List

      405subscribers

    Seller‘s Advice

    How to grow this business

    I would focus on social media growth and presence, creating and running google AdWords, shopable Instagram posts, influencer marketing efforts, content creation, and a heavy focus on email marketing. I would also focus on finding new products that fit the niche that can be easily sold through our current channels. As far as products go, I would focus more on our massage table and fitness equipment sales. Those sales been lacking recently and I feel like that can easily be fixed with better adwords/google shopping placement.

    Skills to have

    The new owner should have refined customer support skills. While we provide a lot of assurances that the customer is buying from a reputable vendor, they still like to hear from us via phone call or personal email, especially when making a large purchase. Being timely is also very important. I try to update orders with tracking numbers immediately upon receiving them. This has helped me gain a strong reputation among my customers for fast shipping.

    NC
    Nick C.Current store owner
    I am a finance and accounting professional with a few different businesses, both ecommerce and service based. I had no experience in dropshipping or ecommerce when I opened this store but it has really taught me a lot. I think this is a fantastic opportunity for someone looking to step right into a profitable venture that has a lot of room to grow

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