All prices in USD
  • Avg. revenue /month
    $2,554
  • Avg. sessions /month3,612
  • Avg. profit /month
    $1,100

Business Story

Why this business was started

I had always wanted to be an entrepreneur and when I realized there was a demand for African inspired product I quickly seized the opportunity. I have learned a lot about entrepreneurship since I started running this store. It also have been a good source of supplemental income for me. I got more interested into starting a business in this niche because I used to get a lot of questions about where I got the clothes I wear from. It came to a time that my friends had me buy them clothes from Africa so I decided to start this African inspired fashion store to sell my friends and many others who are interested in African fashion. Our fashion products are lovely and it hardly go unnoticed when someone have them on.

The reason of selling this business

While I am running this store I had a business in another country and now I want to move to that country and run that business for a while, that business is going through tough time and I want to go and help out and so I want to make sure I give it 100% of my time that is why I decides to sell this business. I never thought I will ever want to sell this business, I loved it and was so attached to it. I hope the new owner will love it as much.

What's involved in running this business

This business is really straight forward, you can easily run this business even if you never run a business before. You just need about an hour or 2 a day to fulfill orders and run Facebook and Instagram ads. I usual post on the social media channels at least once a day. The store is fully automated with Interest Print, most of the products are designed on interest print and orders are automatically sent to the supplier and all you need to do is log on to interest print and pay and the rest is handle my the supplier. I take about 15 seconds to process an order. You can run the store all by yourself. I do ad heavily on Facebook and Instagram, and email marketing about every 2 weeks, I have an account on Pinterest as well but not very big on it. Customers contact us via email, Facebook messenger and from Instagram, I mostly don't get very many messages but if I ever do I just reply right back.

This business was founded: about 4 years ago
Time to run this business: approximately 10 hours per week

Traffic and Performance

  • Avg. revenue /month
    $2,554
    Verified
  • Avg. sessions /month3,612Verified
  • Avg. profit /month
    $1,100
  • Profit Margin45%
  • Avg. sales /month80
Other details about profit: We make at least 45% profit on out products, some products are higher. Our marketing expenses is not very much because we have a lot of social media subscribers so we usually just post on our pages and do email marketing to those email subscribers too.
Total revenue
  • $125,166
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 177,015Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Domain
      $12
      /year
    • Facebook and Instagram Ads
      $300
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      Email or Google drive
    • Personal support after sale

      I give you a detailed video recording on how to run the store, I will be available for questions the first month after sale
    • Domain

    • Product photos

      Email or Google drive
    • Social media

      Total followers30,300subscribers
    • Suppliers

      The suppliers and I have a very good relationship, and are very responsive.
    • Mailing List

      4,000subscribers

    Seller‘s Advice

    How to grow this business

    I will do more product research to see what is currently trending in that niche and add that to the store. Africa is becoming popular so the demand for products relating to Africa is on the rise, so the next owner can add more products and take advantage of the store popularity on social media. The store has a heavy and engaging social media followers and email subscribers.

    Skills to have

    You do not need specific skill or knowledge to run the store. It all about social media ads and if you can run ads then you are good to go. Nothing in the store is complicated, we have done the hard part of the work already; we set up the supplies, build a converting store and add top notch products so all you need to do now is marking and fulfilling orders which will not take you more than 2 hours a day to do.

    SA
    Seidu A.Current store owner
    I love fashion, I run couple of fashion businesses in the past and have enjoyed everyone of those businesses. I realized there was a lot of need for Africa inspired fashion products in the western world so I was excited to dive into it and since have not regretted it. This store has done extremely well and there is no limit to what it can do. It made over 100k the first year, it is an old store so it's very popular and have a lot of returning customers.

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