All prices in USD
  • Avg. revenue /month
    $3,904
  • Avg. sessions /month2,356
  • Avg. profit /month
    $3,636
  • Inventory value
    $50,000

Description

General description

Arrow & Lace is an online shop where Mom's come to buy quality unique hair accessories for their girls. Launched in February 2014 after my daughter and son were born as I way of providing for my family and soon supporting local moms to make accessories to keep up with demand. We have gone from making all the designs ourselves to now producing most of our designs overseas in China. All stock is shipped from my home to customers with love and attention. I have loved marketing this company and have worked with hundreds of influencers and businesses to build this brand that is well known and loved. Our customer return rate is 40% which I am very proud of. The time has come to sell Arrow & Lace Designs as I am going back to school for interior design and going into something I am very passionate about. Arrow & Lace has amazing connections overseas and huge potential for future growth and sales. Low monthly costs and large profit margins in products makes this business easily profitable. I am looking forward to passing this business on and helping that person succeed!

Why should someone buy this store?

This business has made it possible for me to stay home with my children and have flexible working hours. The future of Arrow & Lace is very bright and with all the manufacturer contacts it has the potential to grow and continue to keep up with demand.

How can the future owner improve the business?

If you have wholesale knowledge and can create sku's you will be able to work with small boutiques to large companies to wholesale these accessories. This is an avenue I didn't take even with all the requests for wholesale. I have worked hard on packaging and branding. All products now come from overseas on display cards and poly bags ready to be shipped. I haven't created new designs for 2 years and so in creating some new accessories or colors in current designs you will have instant sales. I haven't spent as much time on this business the last couple years but whenever I have sent out email newsletters, posted on social media, large online sales have resulted. Someone with more time to devote to this company will do very well.

What work have you put into the store?

I have created this company from scratch and worked with hundreds of influencers and brands to bring awareness and sales. Hundreds of markets over the past 5 years as well. One of my favorite marketing campaigns was when we sent out branded cookies to over a hundred influencers with our accessories and they all posted on the same day with hashtags and tags creating a HUGE buzz. We have done this numerous times.

Time to run this business: approximately 10 hours per week

Traffic and Performance

  • Avg. revenue /month
    $3,904
    Verified
  • Avg. sessions /month2,356Verified
  • Avg. profit /month
    $3,636
  • Inventory value
    $50,000
  • Profit Margin60%
  • Avg. sales /month200

Other details about profit: Average costs of accessories are $.89-3.00 and retail for $8.99-15.95. Large profit margins.

Last 3 years revenue
  • $187,384
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Last 3 years traffic
  • 113,089Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $112
      /month
    • Inventory warehouse
      $1
      /month
    • Domain
      $1
      /month
    • Mailchimp
      $60
      /month
    • Facebook
      $15
      /month
    • Shipstation
      $45
      /month

    Sale Includes

    • Physical inventory
    • Logo and branding assetsAll photos, logos etc (anything Arrow & Lace) will be sent.
    • Personal support after saleI am willing to give 2 months of my time via phone/email to help the new owners have a smooth transition. Also helping the new owners work overseas to create some new designs.
    • Domain
    • Product photosAll photography and products photos will be sent
    • Suppliers
    • Mailing list
      3,700subscribers
    • Social Media
      Total followers8,000subscribers

    Seller‘s Advice

    How to grow this business

    I would bring in new designs (headbands/hair clips) and continue to market with influencers and businesses. Create Sku's, line sheet and catalog and contact wholesalers. Devote more time to this business as the last few years I have worked on other ventures.

    Skills to have

    If you have retail and wholesale knowledge it would take this business to the next level.

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