All prices in USD
$45,000
  • Avg. revenue /month
    $309
  • Avg. sessions /month773
  • Avg. profit /month
    $94
  • Inventory value
    $25,500

Business Story

Why this business was started

I found that in the yoga mats world there was a gap. Good quality natural rubber mats were usually plane and boring, and the microfiber printed mats were a lot more exciting but poor quality. Artletica yoga mats combine great design and quality with a unique technology developed by our manufacturing partners.

The reason of selling this business

I was never able to invest the time it needed to sell a lot of volume. I know the potential is there but a number of personal commitments took priority.

What's involved in running this business

This business like most eCommerce businesses will involve fulfilling orders, ordering from suppliers, and running advertising campaigns. With that said, we have everything set in place where fulfillment is automatic, quick and reasonably priced. Suppliers are available to ship new product and advertising is the one component that has to be brought to the table.

This business was founded: almost 4 years ago
Time to run this business: approximately 1 hour per week

Traffic and Performance

  • Avg. revenue /month
    $309
    Verified
  • Avg. sessions /month773Verified
  • Avg. profit /month
    $94
  • Inventory value
    $25,500
  • Profit Margin30%
  • Avg. sales /month1
Other details about profit: Just to clarify these numbers, our sales are minor because we never really implemented an extensive strategy and didn't really know what we were doing (for the lack of better term), so with proper plan I think you can be looking at a 30% margin. A lot of the sales were also not on Shopify, they were on Amazon (4.6 stars with 35 reviews) and wholesale.
Total revenue
  • $14,546
    • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 36,335Visits
    • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $150
      /month
    • Domain
      $50
      /year

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      We have a lot of assets. Check out our instagram @artletica and an organized library of pictures and videos. We also own our trademark which is a part of the package as well as the Facebook, Twitter, IG accounts. All included. The transfer would be done in a simple fashion where I will provide passwords or admin right to the new owner.

    • Personal support after sale

      I would make myself available for 2 weekly calls for the first 30 days and will provide whatever data or access may still be missing based on the agreement for the following 30 days.

    • Domain

    • Product photos

      Product photos similar to assets will be included and submitted with the sale.

    • Social media

      Total followers4,500subscribers

    • Suppliers

      We have manufacturing partners which have been great to work with. Happy to make an introduction and the whole breakdown.

    • Mailing List

      4,000subscribers

    Seller‘s Advice

    How to grow this business

    I would introduce effective multichannel marketing strategy and perhaps new products to up-sell.

    Share

    AV
    Alex V.Current store owner
    I started Artletica 3 years ago through a Kickstarter campaign when I saw a niche in the yoga mats market that I was hoping to fill. Due to personal circumstances I was not able to get fully involved with the business so at this point I would love to pass it on into good hands, give it to someone who can really blow it up.

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