All prices in USD

Private listing #884387

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$125,000
  • Avg. revenue /month
    $6,874
  • Avg. sessions /month2,683
  • Avg. profit /month
    $4,250
  • Inventory value
    $9,500

Business Story

Why this business was started

We started the business because we couldn't find the perfect pillow. We set out to create our own that could provide support in any sleeping position. We also wanted to make the e-commerce experience a luxury experience and it shows in everything we do from our product, to our packaging, to our marketing and inserts.

The reason of selling this business

-We love our full-time jobs and are ready to hand the business off to someone who can take it to the next level -We do not know FB and Google Ads and don't want to invest the time/money to figure it out

What's involved in running this business

-Responding to customer service inquiries -Everything else is fully automated -Updating the site with new copy from time-to-time -Posting on social media

This business was founded: about 2 years ago
Time to run this business: approximately 3 hours per week

Traffic and Performance

  • Avg. revenue /month
    $6,874
    Verified
  • Avg. sessions /month2,683Verified
  • Avg. profit /month
    $4,250
  • Inventory value
    $9,500
  • Profit Margin40%
  • Avg. sales /month60
Other details about profit: -We only sell online -We DO NOT sell on Amazon -Have had inquiries from retailers about carrying our product but have chosen not to do that
Total revenue
  • $171,859
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 67,076Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Inventory warehouse
      $140
      /month
    • Employees
      $195
      /month
    • Domain
      $29
      /year
    • We have no monthly subscriptions that need to be paid in 2019. You have the ability to decide if you want to continue with subscriptions in 2020.
      $1
      /month
    • Google
      $50
      /month
    • Warehouse Unit for returns
      $150
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      -Trademarks -Logo -Branding Assets -Social Media Accounts -Product Photos -Graphics -Blog Posts -Infographics
    • Personal support after sale

      -Introductions to our manufacturer, suppliers, review partners and more -Training on the different programs and vendors we use for blogs, marketing, etc. -Help with figuring out best channels to continue to grow the business -A look at all of our past marketing activity (wins and losses)
    • Domain

    • Product photos

      -All product photos will be sent via Google Drive or Dropbox
    • Social media

    • Suppliers

      -No contracts but we have a great relationship with our manufacturing partner -Great relationship with our packaging suppliers
    • Mailing List

      2,495subscribers

    Seller‘s Advice

    How to grow this business

    -Increase spend on Facebook and Google ads -Sell on Amazon (if you know how to do it well) -Add additional products (mattresses, sheets, blankets)

    Skills to have

    -You must know how to create great ads on FB and Google -Should be able to respond to people in a timely manner -Great customer service skills

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