All prices in USD
$53,000
  • Avg. revenue /month
    $3,093
  • Avg. sessions /month2,750
  • Avg. profit /month
    $1,223
  • Inventory value
    $10,000

Business Story

Why this business was started

I started this business in the summer of 2019 because I understood the increase in demand of swimwear. Over the past few years, I've grown it into a business with thousands of customers, a stellar reputation, and multiple high converting SKUs that will work for years to come.

The reason of selling this business

I'm selling my business because I don't have much of an interest in women's fashion and I have a different project that's beginning to take off. I also got stuck on building a social media presence on instagram which would be a huge lever to the next owner.

What's involved in running this business

Totally depends on how you want to set it up. You could have VAs run just about everything if you really wanted to. All responsibilities include: Order fulfillment, managing advertising, ordering inventory, researching trends, product creation, email marketing, and customer service.

This business was founded: about 3 years ago
Time to run this business: approximately 15 hours per week

Traffic and Performance

  • Avg. revenue /month
    $3,093
    Verified
  • Avg. sessions /month2,750Verified
  • Avg. profit /month
    $1,223
  • Inventory value
    $10,000
  • Profit Margin35%
  • Avg. sales /month63
Other details about profit: All revenue is reported here. As you'll see from the graph below, It's extremely seasonal. This will be something you have to plan around as you run the business.
Total revenue
  • $111,340
    • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 99,027Visits
    • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $200
      /month
    • Inventory warehouse
      $0
      /month
    • Employees
      $50
      /month
    • Domain
      $10
      /year
    • Facebook
      $1,785
      /month
    • Klaviyo
      $60
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      I will send you a file with all relevant branding assets. These include logos, fonts, color packages, and videos used for advertising.

    • Personal support after sale

      For the first few months, I'll assist you in off-season operations and how you should begin marketing and using pre orders to test demand. I'll also help you to understand all of the day-to-day tasks you should do to keep things running smoothly. I also have several tech packs already made and ready to go to preproduction that you should use in the coming season.

    • Domain

    • Product photos

      I will send you a file containing all product photos.

    • Social media

      Total followers500subscribers

    • Suppliers

      I will introduce you to my factory and give you a few other options that I know of.

    • Mailing List

      3,300subscribers

    Seller‘s Advice

    How to grow this business

    Expand into wholesaling to retail stores, utilize different traffic sources, and continue to build out the product line.

    Skills to have

    Knowledge of the swimwear industry, paid traffic, understanding of seasonal demand.

    Share

    JP
    Josh P.Current store owner
    Serial entrepreneur building and selling online businesses.

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