All prices in USD
  • Avg. revenue /month
    $8,943
  • Avg. sessions /month12,093
  • Avg. profit /month
    $4,250

Business Story

Why this business was started

I started this business in January 2020, but rebranded as Belveria in April 2020. My initial drive was to try out and experience how to run an online business. The process of learning new things was challenging, but rewarding. Belveria is a brand specialised in fashion accessories, such as earrings, necklaces and most recently, scrunchies which saw a huge increase in demand in 2020 and we have since gained many loyal customers who advocate for Belveria products. This store will be ideal for someone interested in fashion and who has a creative eye for aesthetic beauty items.

The reason of selling this business

The decision to sell this business was not easy. However, I am now exploring other ventures and it has been hard to find time to properly grow this business. A lot of hard work has been put to build this business and I am confident there is potential for Belveria to become a trusted brand in the fashion industry.

What's involved in running this business

A few examples of the operations involved in running this online business are: -Fulfilling orders (Bulk ordering saves time and is very easy) -Running advertising campaigns on Facebook & Instagram (Testing new creatives or new ad copies) -Responding to customer emails (Using customer service email templates) -Researching new products for testing

This business was founded: over 2 years ago
Time to run this business: approximately 15 hours per week

Traffic and Performance

  • Avg. revenue /month
    $8,943
    Verified
  • Avg. sessions /month12,093Verified
  • Avg. profit /month
    $4,250
  • Profit Margin45%
  • Avg. sales /month330
Other details about profit: There is still potential to maximise profit through bulk ordering of the inventory.
Total revenue
  • $286,166
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 387,000Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Domain
      $14
      /year
    • Paid Apps - Oberlo, Loox
      $46
      /month
    • Facebook
      $1,500
      /month
    • Email
      $10
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      A complete branding folder containing all logo materials, in-house social media photos, website graphics and advertisement material will be transferred on Google Drive.
    • Personal support after sale

      I'll be happy to provide a 3-hour run-down of the store and its processes (product pages, email templates, managing Facebook ads, customer service email templates and any questions that you may have). I will also provide a 30-min phone call every month for the first 3 months to the new store owner to answer any questions in regards to operations.
    • Domain

    • Product photos

      We own social media product photos where we hired models to showcase our products. Al these model photos along with edited product photos will be transferred through a folder on Google Drive upon sale.
    • Social media

      Total followers9,527subscribers
    • Suppliers

      You will receive the direct contact of the supplier that is sourcing all of our products. I have built a long-term and trusted relationship with my supplier who takes care of any product issues or delivery delays.
    • Mailing List

      11,825subscribers

    Seller‘s Advice

    How to grow this business

    The global fashion industry is valued at 3000 billion dollars and is a fast-growing industry to be in. The store has excellent potential to grow exponentially over the next five years. Private labelling of the store products and improvement on the existing product packaging will significantly increase the perceived value of the products, thereby increasing customer retention. Another area of opportunity is to use influencer marketing. This is something that we have not yet explored and there is surely a lot of potential, especially with the style of products that the store has.

    Skills to have

    Social Media Marketing skills, especially in hiring influences to promote the brand and products. Copywriting skills to get the attention of prospective buyers on Social Media Platforms

    Share

    FL
    Fiona L.Current store owner
    Based in Australia, I am a passionate online entrepreneur, dedicated to exploring new ways of creating wealth and value to customers. I have more than 4 years of experience in the e-commerce space and understand the challenges in building a trusted brand. I’m adept with website development, marketing and copywriting and have been involved in all aspects of online business.

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