All prices in USD
$12,000
  • Avg. revenue /month
    $175
  • Avg. sessions /month622
  • Avg. profit /month
    $1
  • Inventory value
    $3,000

Business Story

Why this business was started

We started this business because the "average" working dude wasn't represented in the beard space. There are all sorts of companies out there, but they seem to share the same marketing messages that don't hit home for 90% of the men in the world who wear a beard on a regular basis.

The reason of selling this business

The business was started by two brother-in-laws. There are now different ideas of how things should be operated. To save the relationship, the business needs to be turned over to new hands.

What's involved in running this business

The supply and fulfillment is already taken care of, and therefore very hands-off. Running this business is mostly about running the social media accounts, creating new promotions, and customer service.

This business was founded: 11 months ago
Time to run this business: approximately 5 hours per week

Traffic and Performance

  • Avg. revenue /month
    $175
    Verified
  • Avg. sessions /month622Verified
  • Avg. profit /month
    $1
  • Inventory value
    $3,000
  • Profit Margin1%
  • Avg. sales /month20
Other details about profit: Shopify is the only sales channel at the moment.
Total revenue
  • $1,753
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 6,221Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $25
      /month
    • Domain
      $12
      /year
    • Shopify apps, Klaviyo email marketing
      $300
      /month
    • Facebook
      $500
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      All logos, website banner images, social media cover photos, as well as all images that are currently being used on the website, Instagram, Facebook, and sales funnels. Will be transferred via Dropbox.
    • Personal support after sale

      Will provide 1 month training and support after sale is concluded via phone, and one Zoom conference on a weekly basis. Will walk the new owner through the website, how to navigate any questions, sales funnels, supplier information, and plans going forward.
    • Domain

    • Product photos

      All product photography is available and will be transferred via Dropbox.
    • Social media

      Total followers12,000subscribers
    • Suppliers

      We have built a strong relationship with a very competent and capable beard products supplier. Their product is by far the best on the market, and we have the reviews to back that up. Finding the correct supplier was the most amount of work, and also the best decision we made. They manufacture the product, and fulfill the orders as they come in. No need to store huge amounts of inventory, or handle the shipping yourself. The suppler takes care of everything.
    • Mailing List

      3,000subscribers

    Seller‘s Advice

    How to grow this business

    The beard niche is growing faster than ever before. This business is nicely set up to go after professional men who have income to spend on taking care of their looks and grooming.

    Growth could skyrocket by continuing to put quality content on social media channels, as well as growing the email list that has been started. We have not promoted on these channels and this could be a very valuable avenue for growth.

    Skills to have

    Marketing and CRM experience. Basic e-commerce knowledge is a plus, but this business will run itself because of the supplier already setup, handling all product orders, returns, and shipping.

    Share

    MS
    Matt S.Current store owner
    Black Comb Beards is set to enter the market supplying beard care products for the masses. We took a totally different approach than everyone else when creating this company. Everyone in the space goes after the vikings, the lumberjacks, the ultra manly-man. We created a brand that the average professional with a beard can relate to. The idea was simple, we noticed how many "average" men were wearing beards at the workplace. Sometimes as high as 50% of men were sporting a beard. From there, Black Comb Beards was born.

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