All prices in USD
  • Avg. revenue /month
    $2,700
  • Avg. sessions /month4,842
  • Avg. profit /month
    $1,983
  • Inventory value
    $36,000

Description

General description

Simple beauty site selling 2 products. Made over 75.000$ in Revenue over 6 months. Nearly 15.000$ in total profits. (the store was in 30.000$ profit in the first 4 months, much was reinvested on trying to learn facebook ads) Current stock worth more than $36K in sales. 100% automated fulfillment.


What is included in the sale?

  • Shopify account
  • Instagram account with +10k followers
  • Facebook account with 12k likes and followers
  • Facebook Ad account, with all the data and posts I have tried with + Pixel.
  • Fulfillment setup Two warehouse fullfilment setups, one in China and one in the US. Both warehouses have products in stock, +$36K worth of products currently. Ready to start shipping from day 1.
  • All image material + video content created for ads.
  • Paypal account will be transferred to new owner.
  • Domain and mail account(office365).
  • List of used Instagram influencers.
  • Email list with +3400 people.

Order fulfillment Handled 100% automated from either US or China warehouses. 0$ A month, fixed price per fulfillment including tracking ID and automated shipping info via Shopify and warehouse.

Current stock is: US: Tubes 960 Sales price: 960* $19.99 = $19,190.40 Pouches: 0 China: Tubes: 211 Sales price: 211* $19.99 = $ 4,217.89 Pouches: 412 Sales price: 412* $19.99 = $ 8,235.88

Total: $31,644.17 in sales value

Why should someone buy this store?

High monthly income + serious potential for both a spare time earner and someone who wants to build something more.

How can the future owner improve the business?

I did this as a part time thing(1 hour or so per day), so if someone has the time to do this fulltime, contact and make arrangements with multiple instagram influencers this could easily become a very profitable long term business. Or be good at Facebook ads.

I tried using Facebook ads when I became sick, because I didn't have the possibility of communicating with instagram influencers daily and that cut into the earnings margin by a lot, which is why the business hasn't been profitable for the last few months of running it. Or maybe I am just not that good at Facebook ads.

Adding more products could also help upsale.

I have never used any email campaign to try to have repeat customers, doing this could surely yield positive results.

I did some giveaways a few times with very positive results due to increased and almost free exposure.

I have an agreement directly with the producer of the product and even have a complete rebranding(private label of the product) on the table if wanted. Plus they have multiple new products coming out that would suit this business, they will send out promo product packages if wanted.

What work have you put into the store?

1-2 hours per day in the beginning. Spent some times making arrangements with fulfillment centers in US and China so I didn't have to fulfill orders manually with aliexpress. Everything in the order process is now automated.

Traffic and Performance

  • Avg. revenue /month
    $2,700
    Verified
  • Avg. sessions /month4,842Verified
  • Avg. profit /month
    $1,983
  • Inventory value
    $36,000
  • Profit Margin50%
  • Avg. sales /month571

Other details about profit: The decrease in sales from April 2017 and forward was due to the previous owner closing the store due to illness. I purchased the store in June of 2018 and revamped the site. Unfortunately there was a significant change in my personal life and I can't continue to run the store.

Total revenue
  • $75,593
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 135,602Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $1
      /month
    • Domain
      $10
      /year

    Sale Includes

    • Physical inventory
    • Logo and branding assets
    • Personal support after sale
    • Domain
    • Product photos
    • Social media
      Total followers21,000subscribers
    • Suppliers
    • Mailing listNot Included

    Share

    KA
    Krista A.Running this business for over 2 years
    32 years old, spent the last 10 years in sales. Unfortunately there have been personal changes in my life I am no longer able to maintain the store - will support new owner and list key account managers with fulfillment centers, product key account manager and instagram influencers that have been worked with. NOTE: I have experienced that the emails from the exchange are caught in spam filters. Please check your junk/spam folder for my reply to your email - I usually respond within 24 hours.

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