- Avg. revenue /month$10,347
- Avg. sessions /month10,372
- Avg. profit /month$1,200
Business Story
Why this business was started
Blue Rock Barn is a dropship home decor online retail business that we started in 2020 right before the Covid pandemic. It was not a great time to start a business, but who would’ve known that was coming! We weathered the storm well and consistently grew the business in 2020. My wife loves home decor and redecorating our home, so it seemed like a perfect fit for us. I was in school at the time and needed a project to work on in my free time. Home decor is extremely popular across the country, and we don't see it slowing down any time soon.
The reason of selling this business
We simply do not have the time. I am not longer in school, and my wife's schedule is too busy to give the business the time it needs. Every day we have to deal with campaigns, products, customer service, and managing it all together is becoming too much for us. Because of this, we pulled back on our advertising and all of our sales come from email marketing and organic Facebook/Instagram posts. Blue Rock Barn is very profitable, and the sales potential is significant if we had the time. We proved this with our sales in 2020 and the beginning of 2021. However, it needs attention. It needs someone 100% dedicated to this business, otherwise it would remain at the same level, which for some may be fine.
What's involved in running this business
Making this business work requires: - Order fulfillment - Social Media Marketing (Facebook and Instagram Ads) - Customer service (for customers) - Social management (Facebook/Instagram/Pinterest) - Image/video creation for advertisements or instagram posts - Email marketing
Time to run this business: approximately 10 hours per weekTraffic and Performance
- Avg. revenue /month$10,347
Verified - Avg. sessions /month10,372Verified
- Avg. profit /month$1,200
- Profit Margin10%
- Avg. sales /month150
Revenue data comes directly from Shopify and cannot be edited by the sellerTraffic data comes directly from Shopify and cannot be edited by the sellerExpenses
- Shopify plan
- $79/month
- Employees
- $300/month
- Domain
- $18/year
- Email Marketing
- $150/month
- Facebook, Instagram, Google, Criteo, Attentive
- $2,500/month
- Bookkeeping
- $150/month
- Shipping
- $150/month
Sale Includes
Physical inventory
Not IncludedLogo and branding assets
We will provide all Blue Rock Barn files through the Google Drive.Personal support after sale
Not IncludedDomain
Product photos
Suppliers provide product images. All images are found on the website and stored in Shopify.Social media
Total followers35,545subscribersSuppliers
We have great suppliers, who are very responsive to our needs. We will help coordinate a transfer with the suppliers. You will create an account and be off and running. It is that easy!Mailing List
10,000subscribers
Seller‘s Advice
How to grow this business
Most of Blue Rock Barn's growth has been through paid traffic on Facebook and instagram. This means that there is still a terrific amount of opportunity on other platforms like (Tiktok, gooogle, pinterest and others) and take more advantage of the organic audience through email marketing, Facebook, and SEO.
We already have accounts with multiple suppliers, so the product line is endless. With some tweaks, you can continue to develop a reputable brand.
Skills to have
To manage this store, it will be extremely helpful if you at least have the basics: marketing on facebook/instagram , order management on Shopify, ecommerce management in general, customer service. It is possible to be successful without, as we developed these skills over time, but you will need to drive to learn.
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