Bosphorus rugs is a store selling handwoven vintage and antique rugs. it is launched on February 2015
We have not really invested a proper money on the website, very little amount of SEO is made and almost no advertisement made, that is why the revenues may seem less but keep in mind the revenue is made with almost no investment, just a proper on site SEO (correct tittle, right tags etc.) and an instagram account which has around 20k followers only. So with the right investment on SEO and advertisement, this website can make millions a year
Financials and traffic
Average overall profit margin
Average number of sales/month
Value of inventory
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(ie. Mailchimp, apps)
(ie. Adwords, Facebook ads, etc.)
We have around 1100 products in our website. Around 300 pieces of them are handmade vintage&antique rugs, rest are pillow covers of many kinds and table runners
Willing to ship inventory
Willing to transfer relationships with suppliers
What’s included in the sale
Logo and branding assets
Social media accounts
Personal support after sale
Q & A
Why should someone buy this store?
If you are in rug business or considering to get into this business you have to launch a website from scratch and no matter how much you invest it takes time to get good results with a newly launched website especially on google, plus Bosphorus rugs has good audience it is well known in the rug market and has good amount of loyal, returning customers but for retail and wholesales. Bosphorusrugs is mainly focused on kilim rugs (flatwoven) and it is one of the 5 best online stores available in the market, you can search it on google and keep in mind it is achieved with almost no investment at all
How can the future owner improve the business?
Bosphorus Rugs is currently operating in only handmade and only vintage&antique rugs. Future owner can operate in whole rug business, handmade,machine made, old&new and that ofcourse will generate much more customers and will answer to a much larger audience.
As i mentioned above, we have invested almost no money into marketing. Future owner can invest on SEO properly and can do google, facebook ads marketing, email marketing campaigns, if these are done properly it will increase the conversions dramatically.
We, current owners of the Bosphorus Rugs are located in istanbul/Turkey but our potential customers are mainly(90%) in USA and then UK, Canada and Australia so if the future owner is located in one of these countries or have access to these countries then many kinds of traditional marketings could be done physically such as flyers, billboards etc.
There are some stores doing what i have mentioned above and they are making few millions a year in only handmade old rug business
What work have you put into the store?
I have done a great onsite SEO on the store, i have been doing it since the launch 2015 and it takes long time to get higher ranks on google with just onsite seo, despite that bosphorus rugs is ranking high on many keywords reqiured in our niche. It is like a wine that gets better with the age, Bosphorus Rugs is getting better each year on google and that is done with almost no paid SEO
I have built great relationships with the customers and now they are very loyal, returning with a new order every once in a while. Bosphorus rugs is mentioned on several High quality websites in "top ten sites to buy rugs from"
How many hours does it take to run this business per week?