All prices in USD
  • Avg. revenue /month
  • Avg. sessions /month142
  • Avg. profit /month
  • Inventory value

Business Story

Why this business was started

With an interest in website design, coding and fashion (in particular, watches) - the Boston Outlaw brand was started as a hobby on the side of my usual day job. It gave me a creative outlet and new skills in marketing and photography. I liked the idea of having a side hustle with my regular day to day job, which worked well with the hours in my schedule prior to life getting a little busier than expected!

The reason of selling this business

Time and expenses. Recent lifestyle and finance changes have changed how much extra time I have to put into the website, and since I am not willing to outsource extra staff, I am finding that the time needed to put into running the online business is too much for me unfortunately.

What's involved in running this business

Since the website is fully functioning and a good amount of time has been spent in coding the theme for optimization, the site basically needs someone who can put more time into the marketing side of things, as well as social media and photography to promote the business.

Sourcing and designing the products is relatively easy, and contacts are able to be given if the buyer would like to go down a similar path. The beauty of the brand is that a new buyer could potentially change the items all together or add to the already listed stock.

Left over stock will be included in the final sale to the buyer so they can hit the ground running once they have the business.

This business was founded: almost 2 years ago
Time to run this business: approximately 10 hours per week

Traffic and Performance

  • Avg. revenue /month
  • Avg. sessions /month142Verified
  • Avg. profit /month
  • Inventory value
  • Profit Margin30%
  • Avg. sales /month2
Other details about profit: Tell buyers if you makes sales outside of Shopify or have revenue not reported in your store's performance.
Total revenue
  • $302
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 3,270Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller


    • Shopify plan
    • Inventory warehouse
    • Domain
    • Facebook, Google Adwords
    • Printing/Shipping Labels

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      All product images, logo branding and social media images/background images will be transferred. Can be transferred online through a download or sent via USB with the stock. Can also included legal documents such as terms and conditions/shipping policy/exchange and warranty conditions also if you wish. These are also found on the website already.
    • Personal support after sale

      Not Included
    • Domain

    • Product photos

      Same as the logo and branding assets: All product images, logo branding and social media images/background images will be transferred. Can be transferred online through a download or sent via USB with the stock.
    • Social media

      Total followers5,000subscribers
    • Suppliers

    • Mailing List


    Seller‘s Advice

    How to grow this business

    Marketing via social media - I really don't have the expertise and someone with the right skills to market to the right audience with models and good photography will help this business thrive. Also taking the product to a distributor and selling locally to build an audience and brand name.

    Skills to have

    Photography skills go a long way - but the rest is already set up in terms of the website and coding the theme. All the right apps are there set for automation and build into the website already.

    Marketing skills and social media knowledge of how to target the right audience will also be a big help. If you have some experience in Facebook and google advertising, implementing those skills will go a long way to growing the business and taking it to the next level.


    Christopher M.Current store owner
    Always had an interest in website design, fashion and coding. A teacher by trade and like to keep my mind active with creative hobbies and interests such as e-commerce, while learning new skills along the way.


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