All prices in USD
  • Avg. revenue /month
    $5,793
  • Avg. sessions /month3,509
  • Avg. profit /month
    $1,200
  • Inventory value
    $2,500

Business Story

Why this business was started

To be able to sell unique handmade products, fairtrade and working together with the makers has proven joyfull and fullfilling. I never planned to have an E-shop but I got a lot of positive feedback about my own pair of (bought) shoes and decided to import the brand into the Netherlands. That is how it started and I ve added my own designs later.

The reason of selling this business

I found a job in fighting Climate Change

What's involved in running this business

Answering customers questions, online marketing, designing or buying shoes and accessories, running advertising campaigns on Facebook,

This business was founded: over 5 years ago
Time to run this business: approximately 8 hours per week

Description

General description

BOTTINES Handcrafted footwear is an international web store based in the Netherlands that brings the finest artisanal footwear from Europe and was founded in 2010.

The webstore specialises in handcrafted footwear, made under good European circumstances, with the best leathers and materials, by highly skilled European (French and Greek) craftspeople. Therefore the products are 100% guild free and beautiful to wear. We work with a top French brand - La Botte Gardiane from the South of France, offering the highest quality of leather footwear. In 2017 we started working with a beautiful small scale atelier from the Peloponnese, Greece, that hand make the new Summer sandals for BOTTINES under our own label. And in 2019 a raffia shoe line under our own design and label was added.

BOTTINES has been featured frequently in the press, and among the customers there are even celebraties. The majority of customers also buys a second, third or even fourth pair as they like the comfort of the shoes, so a loyal customer following.

Why should someone buy this store?

If you like to support fair-trade, high quality 'Made in Europe' products instead of cheap labour

How can the future owner improve the business?

The business could really grow if someone put more time into it, because of my other work I have always done BOTTINES ' on the side'.

What work have you put into the store?

I have put seven years of testing and improving the webstore, working on the SEO, linkbuilding and many good reviews. Thousands of euros have been spend on

Traffic and Performance

  • Avg. revenue /month
    $5,793
    Verified
  • Avg. sessions /month3,509Verified
  • Avg. profit /month
    $1,200
  • Inventory value
    $2,500
  • Profit Margin15%
  • Avg. sales /month49
Other details about profit: Annual turnover is 50,000 USD. I have spent 10,000 USD on Marketing in the last year (this includes photography, google ads, facebook ads, mailchimp, etc). The gross profit on one pair of shoes is 150 usd.
Last 4 years revenue
  • $324,407
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Last 4 years traffic
  • 196,538Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $60
      /month
    • Inventory warehouse
      $116
      /month
    • Domain
      $10
      /year
    • Mailchimp
      $46
      /month
    • Facebook
      $100
      /month
    • Upwork minor changes to the shop
      $100
      /month
    • Google Adwords
      $200
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      BOTTINES Handcrafted Footwear is my own created name and logo. This logo is also embossed in the sandals. This branding will be transferred plus the social media platforms Instagram: @bottines_handcraftedfootwear Facebook: https://www.facebook.com/Bottines.nl/ facebook.com/zespanl Pinterest Plus the rights to use the photography taken Plus all the artwork for flyers, return info, packaging etc
    • Personal support after sale

      I will explain everything via email and Skype for one intake session and another 'masterclass' after one month or when you feel it's necessary. After that I will still be available for short questions (2 times).
    • Domain

    • Product photos

      Yes we have created our own product and styling pictures which will be included in the sale.
    • Social media

      Total followers11,000subscribers
    • Suppliers

    • Mailing List

      3,500subscribers

    Seller‘s Advice

    How to grow this business

    There is a really big growth possible if social media was actively picked up. I hardly do anything on all platforms and one off collaboration with an influencer already proofed successful. I just don't have the time next to my full time job.

    Skills to have

    Online marketing skills

    Share

    MZ
    Marjolein Z.Current store owner
    In 2010 I bought my first pair of these boots in the South of France, soon I wore hardly anything else! A perfect 'basic' - flat yet elegant, to be worn casual as well as for business. Having worked in sales and marketing for the shoe line of both Viktor & Rolf and Beatrix Ong London, I quickly recognised the high quality of these hand made shoes. Secondly the high respect for environment, animals and traditional production processes made me fall in love with this brand.

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