• Avg. Revenue /month
  • Avg. Sessions /month10,801
  • Avg. Profit /month

Business Story

Why this business was started

This is a store selling wine accessories, wine-themed apparel and jewelry. It has been created and is owned by a single person (me). I have worked in the wine industry for many years and know wine consumers well. It all started with a simple idea of a product which no one was selling yet. After talking to a supplier who was able to produce it with a large profit margin, I tested the product's acceptance by opening this Shopify store. That specific product (a jewelry item) quickly took off and after a few months the store had already sold over 20K units. In the meantime, it has made a name for itself and sold many other wine-themed items such as shirts, necklaces, earrings, bottle openers, etc. It is a combination of dropshipping and Print On Demand store, but can easily be adapted to a brick-and-mortar store, if needed.

The reason of selling this business

I am selling this store because I have other Shopify stores that I need to focus on and I just don't have the time to dedicate my full attention to all of them. I started growing this store in July 2017 from scratch and it did over 300K in sales last year, with a conversion rate of close to 8% (see screenshot). This year sales are lower because in the meantime I tapped into other markets and created other stores to serve those markets. However, the wine niche has definitely great potential. As an example, you can take a look at the two images showing a snapshot of a Facebook ad campaign I ran for two different winning products - one is the jewelry item mentioned above, the other an apparel item. Those two products alone generated well over $100K in net profit.

When you buy this store you are also getting:

  1. A super-engaged Facebook community of 12K people with which you'll be able to test new product acceptance for FREE before you decide to launch it.

  2. The opportunity to work with the designer who created many best-selling shirt designs you can find in the store (if you wish to use his services).

  3. The possibility to work with a reliable jewelry manufacturer who helped me create new products and achieve fantastic sales and who can help you take this store to the next level.

  4. All product images and video ads that were used to generate the sales volume shown, so that you can easily run ad campaigns for those products.

  5. The fully licensed Shoptimized theme version (5.0.2), tweaked for optimal speed and conversion rate by a world-class developer in the US. Proof of purchase for the theme available upon request.

  6. The contact details of the Shopify developer I work with (based in the USA). He does amazing work in record time and for very affordable rates.

What's involved in running this business

This is a dropshipping and Print On Demand store, so all you need to do is collect orders and fulfill them (either manually or using automation software like Dropified or Oberlo).

Time to run this business: approximately 30 hours per week

Traffic and Performance

  • Avg. Revenue /month
  • Avg. Sessions /month10,801Verified
  • Avg. Profit /month
  • Profit Margin30%
  • Avg. Sales /month1,200
Total revenue
Revenue data comes directly from Shopify and cannot be edited by the seller
Total traffic
Traffic data comes directly from Shopify and cannot be edited by the seller


  • Shopify plan
  • Domain

Sale Includes

  • Physical inventory

    Not Included

  • Logo and branding assets

    Logo and favicon. They can be sent by e-mail.

  • Personal support after sale

    I will be around to answer any questions you may have and give you tips on how to grow your store, if you're interested.

  • Domain

  • Product photos

    All photos/videos will be sent by Wetransfer or e-mail. You will receive all product images and video ads that were used to generate the sales volume shown.

  • Suppliers

    Not Included

  • Mailing list
  • Social Media
    Total followers11,800subscribers

Seller‘s Advice

How to grow this business

I would hire 2 more people - one for customer service and another for product research and store management.

Why buy a business on Exchange

Verified listing data

The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.

Secure messaging platform

You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.

Encrypted payment capture

Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.

Take time to inspect the business

Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.

Safe store transfer

When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.

Post-purchase 24/7 Shopify support

Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.