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$60,000 USD

Private listing #816631

Appears in Fashion and apparel , Established stores, Australia, Victoria, Melbourne, Business and Franchises under $100,000, Private listings, Inventory, Large Business, Highly Profitable businesses

General description

We're a niche women's intimate apparel company featuring fun and modern styles.

Established in 2015, the brand has grown and has a cult following of loyal customers, who are often repeat customers and recommend us to friends. Our socials are all included in this package and currently sit around 65k followers across the platforms. We have established relationships with major influencers which will assist with growing the brand and customer base.

The brand is constantly growing, with a 15k sales target achieved just last month. More revenue can easily be made with introduction of new brands, sponsored blog posts and click through links. Collaborations with other brands and social media influencers will also increase sales and profits.

Our items are sourced from various brands and some handmade items are also available in limited batches. Items are not dropped shipped, however this is an option for some of the stocked brands for someone who is looking for a less hands on role. Some items can be purchased after they've sold, as a pre order option with customers and then shipped, so no huge outlay for stock is required, however pre-payment terms will apply with the suppliers.

I am relocating to a regional area, which means i'm unable to continue to grow the business and provide fast turn around times for shipping and, delivery times will exceed a reasonable time frame. This business can be run from home and is also ideal for someone looking to work around school times as it is quite a flexible.

Full training will be provided, along with supplier contacts. I am willing to help wherever possible and will be available for remote assistance, so would happily help with socials, product listings, etc should the new buyer need assistance in the interim or ongoing.

A small amount of current stock is included in the price.

Financials and traffic

Average profit/month

$4,800 USD

Average overall profit margin


Average number of sales/month


Value of inventory

$550 USD

Lifetime revenue

$103,804.00 USD

Lifetime traffic

89,026 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

The domain is a .com registered for 12 months, includes currency certificates and privacy.

Expense item


Shopify plan





Some items can be drop shipped. Option to purchase upfront items is available, or customers can pre order items and you can ship once they arrive which does mean less outlay.

Located in Australia

Willing to ship inventory

Willing to transfer relationships with suppliers

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Mailing list

2,500 subscribers

Social media followers

56,000 people

Q & A

Why should someone buy this store?

It's a profitable, fun business. Customers are loyal and supportive. We have a great reputation, a fun online presence and it's very adaptable to lifestyle.

How can the future owner improve the business?

The business will increase with new styles being added regularly, collaborations with influencers and an added SEO which will help with google referrals and site visits. We're constantly approached for samples for photoshoots, magazines and articles - so print and digital media are easily accessible.

What work have you put into the store?

Starting the business from nothing, we had no customers - just an idea and a few thousand dollars to get started. I've worked on growing it from the ground up through organic social media growth (the majority of customers are via our instagram) and sourcing quality brands, building relationships with suppliers and customers to focus strongly on repeat business. Working on international shipping and developing our overseas customer base. Market research. Trend forecasting and customer analysis. Managing our social media presence, dispatching orders and developing processes and procedures. Writing product information and descriptions along with size charting.

How many hours does it take to run this business per week?

20 hours

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