• Avg. Revenue /month
    $17,861USD
  • Avg. Sessions /month13,865
  • Avg. Profit /month
    $6,464USD
  • Inventory value
    $6,000USD

Description

General description

This established store has been evaluated at $180,000 but is being sold for $89K as I am starting a new business and need initial capital to invest. A full P&L can be sent on request.


KGM collective is a mens targeted, casual clothing brand with a strong cult following across 56 countries with an average annual revenue of $200K+ KGM's growth is exponential and well on its way to be a $1M+ international brand.

KGM was created after a group of friends went backpacking around Europe throughout the summer inspiring them to launch KGM, a brand all about summer vibes ✌️This is a message our customer base loves and resonates with, resulting in a strong brand with high natural affinity with our customers & followers.

All our products are unique and have become synonymous with our brand. Others have tried to copy our store and products but our passionate customer base was quick to shut them down across social media. All designs and are iconic to our brand and have have been made in house / outsourced by designers with full copywrite agreements in place.

Products are from a UK based print on demand company with very high quality print and garments, we have a very strong relationship with our suppliers, their average turn around time is 2 days with next day shipping, this is pretty much unheard of with dropshipping but is something we have achieved consistently over the last 2 years.

We believe that 2018 and beyond is all about building a passionate unique brand, dropshipping cheap products is dying out and over saturated and only strong unique brands will survive, for the past 24 month we have been cultivating a passionate online community based around our Brand, that people love and come back to buy from time and time again.

Customers AOV is around $60 this works out to be $1.10 of revenue per site visitor.

Conversion rate has been an average of 4.95% for the past 6 months, peaking at 7%+ on good days.

On average you can expect 12,000+ visitors per month, with 43% from search 57% from Instagram + Facebook

Why should someone buy this store?

Over the past 2 years we have built a brand not just a store, our branding is built around summer time and feel good vibes, placing this at the forefront of everything we have done has inspired a community of people to purchase from us and continue to come back to us. KGM is a brand capable o becoming $1M+ year brand, this is a high converting store with an average of 4.95 % conversion rate (industry benchmark is 2%)

unlike a lot of other businesses listed for sale that are in decline, KGM's growth is actually in an up trend and growing exponentially

Customer service is heavily automated using apps with direct links to shopify to find and read customers order data, and respond to customers automatically.

Everything is set up and ready for growth, from suppliers to 24/7 automated customer support and optimized web design.

This store can be as passive or non passive as you like, but obviously the more work you put in the greater your return.

We have tested exactly what is working for this store and what isn't. Our Facebook pixels are already seasoned and can provide consistent daily sales

How can the future owner improve the business?

Expand target demographic to females, creativity in marketing is key, build on existing warm customers, this store already has a strong cult following and leveraging this to expand the brand works wonders. We would recommend trying importing & fulfilment centres to increase profit margins, We have experimented with importing our own clothing from manufacturers in china, we have a list of all the manufacturers we have tried along with their best value for price, we also have connections and contacts with central European / US fulfilment centres, all details will be included in the sale.

What work have you put into the store?

This store has been optimised for high conversions (4 - 7% conversion rate) FB Pixles are already installed and matured with 2 years of purchase data. Store is fully GDPR compliant Product catalogue is already set up for Facebook dynamic product ads. Fully automated Email marketing campaigns Messanger bots, email follow up sequence and abandon cart email / FB messenger sequence in place. Influencer marketing campaigns Bespoke marketing content including travel videos and professional product photography.

Social and email subscribers have been build up to a substantial following total of 65,000+

Time to run this business: approximately 7 hours per week

Traffic and Performance

  • Avg. Revenue /month
    $17,861USD
    Verified
  • Avg. Sessions /month13,865Verified
  • Avg. Profit /month
    $6,464USD
  • Inventory value
    $6,000USD
  • Profit Margin20%
  • Avg. Sales /month625

Other details about profit:current average operating expenses $ 1562.31 per month

Total revenue
$482,246USD
Revenue data comes directly from Shopify and cannot be edited by the seller
Total traffic
374,363Sessions
Traffic data comes directly from Shopify and cannot be edited by the seller

Expenses

  • Shopify plan
    $167USD
    /month
  • Employees
    $399USD
    /month
  • Domain
    $1.17USD
    /month
  • Facebook
    $3,000USD
    /month

Sale Includes

  • Physical inventory

    Not Included

  • Logo and branding assets

    All website images, and top performing marketing assets

  • Personal support after sale

    Full Operations Document / Videos + 2 month of 24/7 personal support via email / whatsapp

  • Domain

  • Product photos

    all product photography and mockups

  • Suppliers

  • Mailing list
    10,500subscribers
  • Social Media
    Total followers70,000subscribers

Seller‘s Advice

How to grow this business

This business is currently on route to hit 1M+ per year with our current strategy. However, we have a contact information from top reliable manufacturers in china, Bangladesh and Europe, as well as fulfilment centres willing to work with us. This will greatly increase profit margins as well as offering more unique product selections making this brand even more unique. We are currently in the early stages of setting up influencer brand ambassadors to help drive sales.

Skills to have

Most of our sales comes through Facebook and Instgram advertising, although it is possible to hire an agency to manage your Facebook campaigns all for you, our Facebook pixel for this store is so well matured that no real in depth targeting or skill is required the pixel can literally go and generate sales for you, however some knowledge of Facebook marketing would be beneficial

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MG
Michael G.Running this business for over 2 years
My background in digital marketing and e-com, I'm a passionate traveler and photographer. I've always been an entrepreneur, building business with great people from around the world what I love. I'm Currently traveling a lot and starting a new business which unfortunately dosen't give me much time to focus on this store, I truly believe KGM is capable of becoming a multi-million dollar international brand, it's just a question of are you the right fit for it?

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