- Avg. revenue /month$2,941
- Avg. sessions /month4,805
- Avg. profit /month$1,000
Why this business was started
My son and I love hot sauce and spicy foods, and saw an opportunity to turn our hobby into a business. We started Doc Hotties in 2017, and we have established ourselves as a customer-friendly retailer of sauces that can't be found in brick and mortar stores.
The global hot sauce market is anticipated to grow from $2.71 billion in 2021 to $4.38 billion in 2028, and now is a perfect opportunity to jump into this growing market as an established hot sauce retailer, with a sizeable customer file. There is a considerable opportunity for growth and acquisition of market share.
The reason of selling this business
We own a marketing and consulting agency, as well as several other retail businesses, and we just don’t have the time to dedicate to growing this business that it deserves. We’ve established a solid brand and following over the last several years, including a successful subscription box business, but we don't have the time to really grow to the $1M/year in sales that it could easily be.
What's involved in running this business
On a day-to-day basis it involves fulfilling orders, monitoring inventory, ordering from wholesalers and directly from makers, maintaining packaging supplies, and engaging with customers on social media, chat, etc. We’ve reached the point where hot sauce makers reach out to us to carry their sauces, so we no longer have to search for new products. We do like to taste test most sauces before adding them to the catalog, and give honest reviews, but this is optional. Other than that, developing content for the site (product and lifestyle photos, blogs, product descriptions) and social media content would be the main tasks.
Traffic and Performance
- Avg. revenue /month$2,941Verified
- Avg. sessions /month4,805Verified
- Avg. profit /month$1,000
- Profit Margin30%
- Avg. sales /month98
- Shopify plan
- Mailchimp, review apps
- Google Ads
- Packaging supplies, and miscellaneous
Physical inventoryNot Included
Logo and branding assetsA variety of logo files, lifestyle images, and t-shirt designs, that can be transferred via Google Drive.
Personal support after saleWe will provide initial training and walk-through of the business, as well as transfer industry contact information, access to wholesale accounts, etc. We can be available for support and consult for two months after the purchase, for up to 20 hours total. Further support can be negotiated if necessary.
Product photosWe have a quite a number of our own copyrighted product photos and lifestyle images. These can be transferred via Google Drive.
SuppliersWe have relationships with a number of wholesalers, as well as numerous direct relationships with hot sauce and spicy food makers who are often not available via wholesale outlets. We will not only provide these contacts and access to the accounts, but will help to make introductions.
How to grow this business
There are a ton of opportunities to grow this business. One would be better leveraging social media and content marketing by adding more videos, interviews with sauce creators, tasting and review videos, and adding recipes to the site. There is also a huge opportunity to add wholesale sales to leverage volume and repeat business, and particularly adding dropshipping. Right now we’re not aware of any wholesalers in the industry who have dropshipping capabilities for the smaller retailers. Another opportunity for growth would be adding other spicy food products, including jerky, spicy snacks, salsas, rubs, powders, and spicy foods like hot honey, hot maple syrup, etc. There is also room to expand hot sauce related apparel and print-on-demand products.
Skills to have
A basic understanding of ecommerce, and familiarity with Shopify. An interest in spicy foods, hot sauce, or the food industry would be a help, but would not be necessary. A basic understanding of social media marketing, Photoshop of similar graphics tools, photography or videography, and writing skills, are recommended.
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.