All prices in USD
$30,000
  • Avg. revenue /month
    $576
  • Avg. sessions /month623
  • Avg. profit /month
    $450
  • Inventory value
    $40,000

Business Story

Why this business was started

[PRIVATE INFO] was born out of a deep love for design and a passion for rescue animals. After 17-plus years in the design industry and just as much time rescuing dogs, I wanted to find a way to combine my love for design, social good and animals into one project. [PRIVATE INFO] also serves as an extension of our agency, DesignGood Studio. Our namesake: When I adopted Arrow, a dog from a local rescue organization, she gave me the idea for what would become a line of one-of-a-kind handmade leather goods that helps abused animals. Arrow had a rough start – she was severely injured, had a disfigured face and required a good deal of reconstructive surgery. Our product: Being a native Texan and having spent time traveling the world I realized that the cowboy boot was recognized, loved and appreciated everywhere. The ornate patterns, detail and the care with which cowboy boots are made have always been a point of inspiration for me and the boots turned out to be the missing element that brought the collection to life. Today, [PRIVATE INFO] is a line of high quality leather accessories for the socially conscious design lover. We hand make our dog collars, wallets, money clips and clutches in Austin, Texas, using the leather of reclaimed cowboy boots. That means that no two pieces are ever alike

The reason of selling this business

I founded and own a very successful design agency, which is my first passion and now requires my full attention. I still very much love [PRIVATE INFO] but unfortunately don't have the time to dedicate 100% of my efforts to it. Trade shows have been a very successful medium (along with our website) for getting our name out there and selling the product and I just don't have the availability and time to maintain any of these sales avenues. I'd love to see the business continue to thrive with an entrepreneur who as passionate about animals (especially dogs) as I am

What's involved in running this business

This business is ready to go - inventory has been created and produced. Running this business will require managing website sales and local inventory, order fulfillment, managing ads through Facebook, scheduling posts with Instagram influencers, and creating marketing campaigns to send out to our subscribers. Also, attending trades shows in the area has been a very successful means for selling product, building our email marketing lists and getting our name out there in general.

Upside is that there is plenty of inventory so the production piece of creating/making the product is done, a strong brand identity has been developed with a target audience identified, designs for future products are ready and a variety of marketing collateral has been designed and printed, including tags, brochures, displays, signage, packaging. All creative, materials, product, and assets will be handed over with this business.

This business was founded: almost 7 years ago
Time to run this business: approximately 20 hours per week

Traffic and Performance

  • Avg. revenue /month
    $576
    Verified
  • Avg. sessions /month623Verified
  • Avg. profit /month
    $450
  • Inventory value
    $40,000
  • Profit Margin78%
  • Avg. sales /month6
Other details about profit: Very little overhead. Inventory is kept at home base. No store front and no employees.
Total revenue
  • $47,258
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 51,094Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $49
      /month
    • Inventory warehouse
      $0
      /month
    • Domain
      $100
      /year
    • Mailchimp
      $24
      /month
    • Email Marketing promos
      $20
      /month
    • Quickbooks
      $10
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      Electronically. We can send all assets and graphics in zip files
    • Personal support after sale

      1. Initial Handoff of Inventory: We can meet in person to hand off all of the merchandise & inventory. We are located in Austin, TX. Shipping is available for the merchandise but a shipping fees will upon buyer. It is a lot of merchandise. 2. One Training Session: We can also set up a meeting within the first 30 days after the sale to discuss the vendors, our processes for production, how we use the marketing materials, and cover any other questions you may have. This meeting can be via zoom or in person. 3. Finally we can offer support as in answering questions via email or phone for the first 30 days after the purchase 4. All digital assets will be sent electronically. Photography, Logo files, etc.
    • Domain

    • Product photos

      Electronically. We can send all assets and graphics in zip files
    • Social media

    • Suppliers

      We will share vendor and sourcing information with the buyer
    • Mailing List

      700subscribers

    Seller‘s Advice

    How to grow this business

    Continue to reach out to influencers via social media in the pet industry, attend trade shows as much as possible - especially pet expos and those related to animal products, continue to build the email marketing lists and create and send out marketing campaigns regularly.

    Skills to have

    Boots and Arrow is a completely ready-to-go product brand that includes an online store, 40K in inventory (with existing & new designs & production info if more is needed), social media channels established, & marketing collateral created.

    There is plenty of inventory so the production piece of creating/making the product is done, a strong brand identity has been developed with a target audience identified, designs for future products are ready and a variety of marketing collateral has been designed and printed, including tags, brochures, displays, signage, packaging. All creative materials, product, and assets will be handed over with this business.

    At its core, Boots & Arrow is a line of high quality leather accessories for the socially conscious design lover. The uniqueness of the products is in how they were made. The dog collars, wallets, money clips and clutches were created in Austin, Texas, using the leather of reclaimed cowboy boots. The boots were hand selected and sourced based on their uniqueness. That means that no two pieces are ever alike.

    The one-of-a-kind dog bandanas were crafted of locally sourced vintage bandanas, each style features custom-designed screen-printing and unique detailing.

    Overview of the Product Line One-of-a-kind Dog collars made from Upcycled Vintage Cowboy boots - 5 Sizes (XS, S, M, L, XL) in 8 different colorways (red, orange, green, blue, gray, black, teel, and camo) Doggie Bags Made With Custom Designed Fabric - 3 Colorways One-of-a-kind Vintage Doggie Bandanas - Backed with custom printed fabric, and screen printed with metallic ink (3 color way

    Included in the sale is over 75k worth of assets. That includes physical inventory, raw materials, equipment, marketing materials, branding assets, a complete e-commerce online platform, intellectual property and custom proprietary designs.

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