- Avg. revenue /month$12,963
- Avg. sessions /month15,711
- Avg. profit /month$9,400
Why this business was started
The original founder (who sold to me in January, 2020) was an amatuer photographer, spotting a gap in the market to provide a curated experience. This niche proved very valuable and sales were strong. It is also a simple business to run, so made sense at the time. Unfortunately, now, with no time - it just doesn't make sense.
The reason of selling this business
Evidenced by the historical performance data, this business has massive potential. The original owners divested after their other businesses overtook this in scale, and I never really “ran” the business since taking over, so Jan<>Apr 2020 metrics need to be discounted (ie; I’ve spent <2h since taking ownership).
Prepared to make a loss for a quick sale and business onto a good home.
What's involved in running this business
Business is very systematized. We have spreadsheets for each product, customer service templates for easy response and every aspect has been meticulously systematized making it very easy to operate this store daily.
We use Zendesk for all customer relations and have a solid SOP in place for the most common questions and inquiries.
We have several paid traffic campaigns setup to attract cold buyers, convert those buyers and increase our AOV with upsells. We also have several retargeting campaigns setup to re-engage lost sales and bring back repeat buyers.
Traffic and Performance
- Avg. revenue /month$12,963Verified
- Avg. sessions /month15,711Verified
- Avg. profit /month$9,400
- Profit Margin70%
- Avg. sales /month40
- Shopify plan
- Mailchimp Email
Physical inventoryNot Included
Logo and branding assetsWill come with Shopify site.
Personal support after saleHappy to provide support as needed to help you get on your feet. I would like someone to take this and make it the real success it can be! Myself and my business partner have different skills ranging from general business management, eCommerce and online marketing.
Product photosWill come with Shopify site.
SuppliersWe have Google Spreadsheet with all links.
How to grow this business
Several ways: 1. Website CRO: Basic facelift to website. 2. Social Mediate + email marketing campaign 3. Paid Spend optimization: Reboot retargeting program. 4. Content optimizations: video and new creatives would be the majority of our spend. the only reason dipped is because we couldn't find a reliable video person to mix up our creatives
The opportunities for growth are massive in this business, and one of the reasons I originally purchased it was due to the strong unit economics. Unfortunately, with almost no free time, I don’t have an opportunity to take advantage of all the low hanging fruit.
Also we have 30k social media subscribers that can be easily leveraged.
Skills to have
Basic admin + digital marketing skills (ie; using Mailchimp for email marketing). I would also consider outsourcing the digital marketing to a cheap third-party to really fast track the growth of the business.
Using someone from UpWork to handle paid and organic social would help to minimize time managing, but also to push results aggressively.
An understanding of Shopify will help to streamline the fulfillment of orders and push the site would be helpful.
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.