All prices in USD
  • Avg. revenue /month
    $2,536
  • Avg. sessions /month4,696
  • Avg. profit /month
    $385
  • Inventory value
    $2,747

Business Story

Why this business was started

I wanted to bring more awareness to trap-neuter-return and provide nice quality tees that were original, not corny, and would assist rescuers in explaining what they do! I wanted to have a social impact and give back to rescues to further the mission of helping save more cats.

The reason of selling this business

Clowder is poised for growth under the right person who has the time that is needed. I currently do not have the time that Clowder needs and I would like for it to be a success, thus I have decided to list the company for sale. I believe someone with more connections in the community and the right schedule will be able to take the foundation that has been laid and explode its growth. I am still trying to rescue cats and run another 2 businesses so my time is already splintered but I would love to see Clowder reach its potential and would fully support the new owner.

What's involved in running this business

Product design, running advertising, customer messages (email, facebook, etc). Order fulfillment is mostly done automatically, as I have a print on demand method that I have shifted to. The on hand inventory is being phased out so there is some order fulfillment but that is optional. Product research as far as new product lines and general customer engagement and growth.

This business was founded: 11 months ago
Time to run this business: approximately 6 hours per week

Traffic and Performance

  • Avg. revenue /month
    $2,536
    Verified
  • Avg. sessions /month4,696Verified
  • Avg. profit /month
    $385
  • Inventory value
    $2,747
  • Profit Margin15%
  • Avg. sales /month95
Other details about profit: Some revenue on Etsy as well.
Total revenue
  • $27,900
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 51,658Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Inventory warehouse
      $0
      /month
    • Domain
      $140
      /year
    • email pop up, back in stock alert and image app
      $42
      /month
    • facebook
      $2,200
      /month

    Sale Includes

    • Physical inventory

    • Logo and branding assets

      banner images, social media files, all logos, all designs both done and thought of. All videos made by clowder cats that were posted online, including the viral video. Shared via email or however the buyer would like
    • Personal support after sale

      Happy to help with the transition and answer any questions that may arise. 30 days minimum and upwards of 90 days.
    • Domain

    • Product photos

      All original photos from the product shoots. Shared via email or however the buyer would like
    • Social media

      Total followers5,926subscribers
    • Suppliers

      Happy to share my local printer info that I used - but mainly the printify account and all the set up there.
    • Mailing List

      1,400subscribers

    Seller‘s Advice

    How to grow this business

    So many options! Can extend into other cat rescue avenues. I specifically only focused on TNR but you can support barn cats, foster cats, foster kittens, bottle kittens, rescues in general, adoption in general, etc etc. So not only could you expand upon the different "focuses" of cat rescue, you could grow into a facebook and instagram shop, etsy shop and target facebook groups.

    Skills to have

    Just basic ecommerce skills would be great! Shopify, facebook business manager and etsy.

    Share

    CN
    Colby N.Current store owner
    I am a cat mom and rescuer! I started Clowder Cats to bring more awareness to cats and the fact that they need saving and preventing more from being born. I targeted Trap-neuter-return (TNR) as my market as it seemed like no one was doing a good job making the public aware it was an option. All apparel was all designed by me with the intention to educate and help save cats! Fellow cat lovers unite!

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