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$9,475 USD

Combat Socks

www.combatsocks.com

Appears in Fashion and apparel , Established businesses, Canada, Ontario, Medium Business, Business and Franchises under $10,000

General description

I originally set this store up to teach my 6 and 8 year old children about online business because it's so easy to understand and execute but they lost interest in the product itself after the first month and have stronger interest in doing other things online instead. In terms of what we wanted to achieve this store has been a success but it no longer fits with our long-term goals so we've decided to sell it.

The custom domain ranks #1 on Google for it's "combat socks" search term (mostly because of the SEO strategy and exact match domain) and niche and has $29k in sales.

We've spent very little time and money marketing the website after the first month due to the reasons stated above.

We strongly recommend that the new owner develops the brand identity further and sells socks and other products in line with the name of the site.

We sourced a quality supplier of socks and held inventory but we're not including the inventory in the price or in the valuation.

There is some inventory available to purchase if the buyer wants it but we're treating it separately from the sale of this Shopify website / domain. We'll provide supplier details to the buyer as well as an option to buy the existing inventory at cost.

Financials and traffic

Our sales conversion rate is over 4.28% which is much higher than industry standard, over 50% of sales come from mobile devices and most buyers are millennials that can be reached via social media and influencer marketing. We spent less than $500 to generate over $29k in sales.

Average profit/month

$1,200 USD

Average overall profit margin

40%

Average number of sales/month

75

Average Monthly revenue

$2,112.34 USD

Average Monthly traffic

1,752 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

We generated $29k in sales with very little spend. Even a modest investment in social media advertising will produce more sales.

Expense item

Cost

Shopify plan

$30.00/month

Subscriptions (ie. Mailchimp, apps)

$10.00/month

Advertising (ie. Adwords, Facebook ads, etc.)

$40.00/month

Domain

$1.00/month

What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media

Facebook

CombatSocks

Mailing list

791 subscribers

Social media followers

36 people

Q & A

Why should someone buy this store?

This is a great opportunity to develop the brand identity and expand this store. We've already proven it's ability to sell so it's a great starter store for someone that wants to get into e-commerce or for another brand that wants to acquire it for expansion.

How can the future owner improve the business?

Develop the brand identity further, focus on social media marketing and leverage the existing customer base, because it works well.

What work have you put into the store?

We came up with the name and idea, we sourced a supplier and put the store together on Shopify and proved it can work by selling $29k+ of product. The store can easily be run part-time or could become a full-time venture so it's a great stater store.

How many hours does it take to run this business per week?

7 hours

$9,475 USD

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