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$9,500 USD (Council of Exercise Fitness and Athletics)

Appears in Services , Minnesota, Business and Franchises under $10,000, United States, Small Business, Highly Profitable businesses

General description


We are an online based certification program in the fitness industry. We offer many different fitness certifications, but our main product is a Personal Trainer Certification. The amazing opportunity of this business is the complete lack of inventory and cost of goods. A customer will go through our test and become certified for $199 and the cost of this to the business is $0 and the whole thing is automated!

We have built a course study as well as dozens of certification tests. The Personal Training Certification is $199 and is valid for 2 years. During those 2 years the trainer must obtain CEC's (Continuing Education Credits) in order to keep their certification active. Those CEC's range from $49-$79. This means that as long as this customer continues as a personal trainer they will need to stay certified and to keep it active they will be purchasing ongoing.

The biggest challenge is marketing to customers. We created this company because we have the expertise to build a comprehensive website as well as the expertise in the fitness industry. We are not particularly savvy in e-commerce marketing, which is why we are selling. CEFA is just a great marketing strategy away from being enormously profitable!

Financials and traffic

We literally have 100% profit margins! Our only cost is customer acquisition.

Average profit/month

$100 USD

Average overall profit margin


Average number of sales/month


Lifetime revenue

$1,892.00 USD

Lifetime traffic

588 Sessions

Revenue and traffic data from this graph is calculated by Exchange and can not be edited by the seller. Average profit, profit margin and number of sales are provided by the seller. Learn how Exchange calculated this data.

Business Expenses

We don't currently advertise. We do not have a very good understanding of how to do it.

Expense item


Shopify plan


Subscriptions (ie. Mailchimp, apps)


Advertising (ie. Adwords, Facebook ads, etc.)




What’s included in the sale

  • Physical inventory
  • Logo and branding assets
  • Social media accounts
  • Personal support after sale
  • Domain
  • Product photos

Social Media



Mailing list

80 subscribers

Social media followers

187 people

Q & A

Why should someone buy this store?

CEFA is an amazing untapped opportunity. The most challenging part of this concept was to create a website with such an immense amount of testing. This required a lot of code skill. This is all created, and it is TURN KEY. Our challenge was we didn't know how to market it. We've spent the last year creating it, and are just ready to let someone with a marketing background take it from here.

How can the future owner improve the business?

Marketing. Someone with the knowledge to target the correct customers and drive them to the website will be able to make this start up company into a massively profitable company. No Cost of Goods. No Shipping. All Automated. Just have to FIND the customer.

What work have you put into the store?

We have put hundreds and hundreds of hours into coding this website and creating these tests.

$9,500 USD

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