- Avg. revenue /month$7,554
- Avg. sessions /month11,879
- Avg. profit /month$3,290
- Inventory value$1,000
Why this business was started
My partner and I adopted our first dog who had become the inspiration for this business. We were looking for products to spoil our pet when we realised there is a massive market for pet owners and creating sentimental personalised products that reflect their love for their pets. We found that there were products that we would have liked to purchase for ourselves but no platform was selling these items at that time.
The reason of selling this business
We are expecting our first child at the end of July and with working as a full time engineer I cannot sacrifice enough of my time that I previously had to continue running the store at full capacity.
The last 3 months we have not been actively advertising this business as I have needed to dedicate more time to my full time job. This resulted in a major dip in performance since I could not dedicate the time and attention to this business, this being said I will organise time for the transitional period.
What's involved in running this business
Managing VA team Managing Design Team Marketing ( social media posts and ads) Sourcing new products Payroll management
Traffic and Performance
- Avg. revenue /month$7,554Verified
- Avg. sessions /month11,879Verified
- Avg. profit /month$3,290
- Inventory value$1,000
- Profit Margin38%
- Avg. sales /month200
- Shopify plan
- Inventory warehouse
- shopify apps
- Facebook, Google, TikTok
Logo and branding assetsLogos and product images , user and influencers generated content will be shared via a dropbox.
Personal support after saleDuring the transition phase ( 2 weeks) we will provide assistance and coaching in aspects including: SOP + General coaching over the 2 week period on how to operate store Management the current VA & Design team ( you can take over the current team who are accustomed in our processes or hire your own). Marketing strategies for advertising on different social media platforms ( tiktok, Instagram etc).
Product photosThis will be shared via a dropbox.
SuppliersLong good standing relationships with suppliers, we have negotiated cheaper prices for our products due to the high volume or orders we have placed through them. We have prioritised shipping and manufacturing with these suppliers.
How to grow this business
Over the next 5 years if we were to continue running our business we would:
Work with more pet influencers across different platforms to increase brand awareness and grow our reach further. ( Pet influencers are cheaper to work with compared to travel or beauty influencers and have further reach with larger more passionate audiences).
Launch more new innovative products relevant to the market and consumer needs. As this is a print on demand business primarily, there are always new products being released to tap into.
Look into other pets as we have seen over the past year an increase in " unusual pets" (lizards, horses, hamsters etc) being requested. Our primary audience are dog owners which is always profitable. We would also focus our attention on the cat niche as this is also a huge market for potential consumers.
Increase marketing on different social media platforms ( pinterest, YouTube etc).
Skills to have
Management skills to manage team.
Customer service skills ( can be outsourced).
Digital marketing ( not essential as this can be outsourced).
Basic accounting skills ( can be outsourced).
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.