All prices in USD
$700,000
  • Avg. revenue /month
    $57,733
  • Avg. sessions /month46,017
  • Avg. profit /month
    $20,000

Business Story

Why this business was started

I started this business because I saw a very strong opportunity in this market to launch our unique products and grow to 7-figures and beyond.

The strategies that I used (and am currently using) to scale to seven figures in two months can be replicated fairly easily, both in this niche as well as other niches.

The reason of selling this business

I have created new businesses using the same strategies that I used on this business, and I am finding that they work in multiple industries. I have a few other assets that I want to focus on growing although this one has a lot of potential.

Another goal of mine is to transition into a position where I can help coach people to achieve the same results on this store, or potentially their own store.

What's involved in running this business

Most steps involved in running this business have been fully automated. This includes customer service, supply chain management, automated email sequences, etc.

The biggest level of involvement in running this business is Facebook ads, which I am willing to teach to the right person.

This business was founded: over 1 year ago
Time to run this business: approximately 10 hours per week

Traffic and Performance

  • Avg. revenue /month
    $57,733
    Verified
  • Avg. sessions /month46,017Verified
  • Avg. profit /month
    $20,000
  • Profit Margin20%
  • Avg. sales /month8,000
Other details about profit: We stopped running all ads and emails on this store to focus on some of our other stores that have taken off fast. There is a big email list just sitting there that can begin making money immediately + a lot of ad data that can be turned into profitable ads in a short period of time.
Total revenue
  • $1,039,191
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 828,310Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $299
      /month
    • Employees
      $10,000
      /month
    • Domain
      $15
      /year
    • Facebook, Instagram, and Google
      $30,000
      /month
    • Site and team management software
      $250
      /month
    • Product Fulfillment
      $13,600
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      We have an organized Google Drive with all of our product creative, ad creative, videos, and every other design asset needed to effectively run the business.
    • Personal support after sale

      We offer 3 months of "transition coaching" to help ensure the new store owner is primed for extreme growth over the next 12-18 months. We will complete 1 hour of weekly coaching calls for 3 months (12 hours total) a long with email Q/A support during the same time period. If additional support is requested it can be provided at an agreed upon monthly fee.
    • Domain

    • Product photos

      We have multiple photos for every product including lifestyle shots that will be transferred using Google Drive.
    • Social media

    • Suppliers

      Not Included
    • Mailing List

      60,000subscribers

    Seller‘s Advice

    How to grow this business

    I would create listings on sales channels that can generate organic sales, such as an Amazon and Pinterest, as well as improve store SEO. Right now, this business is very dependent on paid advertising (albeit has worked very well).

    Skills to have

    The new owner should know how to run Facebook/Google ads using the strategies that we have developed. We have split-tested countless techniques to achieve the lowest possible cost per click on Facebook ($.30 average) that sends traffic to a high converting website (5.2%) with a high average cart ($35). Our ability to do so has resulted in a profitable return on ad spend for acquiring new customers, which is becoming harder and harder to do in this industry. We have been able to acquire thousand's of new customers profitably on the front end, and then are able to be even more profitable on the backend with email/Google/Facebook offers and retargeting.

    My partner and I are willing to offer coaching with this sale, which is also something we would consider offering on its own without the sale of the actual business - for the right person. We offer 3 months of on-going support with weekly calls via Skype or Zoom.

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