Description

General description

DevBrew coffee was created with one purpose in mind. To provide premium, single-origin coffee to creative minds such as developers, programmers, artists and more.

This niche is proven to be caffeine heavy drinkers, long grueling hours, short project deadlines and demanding customers. It is no wonder these creative folks turn to energy drinks and coffee to provide a boost of creative energy and give them the fuel to get their projects done.

Why should someone buy this store?

Coffee is the largest drink in the world, and this niche has a concentrated and passionate customer base. Software developers and programmers are notorious for drinking large amounts of coffee, and are passionate about sharing this fact via social media, so having organic traffic will not be an issues with the proper audience.

How can the future owner improve the business?

Continuing to build the audience is key. Facebook & Twitter pages already have a small following and content scheduled a week ahead, so maintaining this is essential.

We already have 325 newsletter subscribers, so keeping a steady stream of content out to them is key as well.

SEO research and work can probably be done to help optimize organic traffic.

We have a monthly giveaway setup through facebook with a landing page built in. This is key to helping to grow your audience and newsletter.

What work have you put into the store?

Everything from product design and development to branding to social posts and content. There is a schedule of SEO keyword rich articles set to be published once a week for the next month ready on the page's blog.

All product labels are designed from scratch and will be provided with the sale of the shop.

Newsletter and auto responders are scheduled at subscription and import and are provided along with the newsletter list upon the sale of the site.

Time to run this business: approximately 2 hours per week
Sale Includes
  • Physical inventory

    Not Included

  • Logo and branding assets

    All logos, purchased and resized stock photography will be included. Also, all product labels and their respective .ai files will be included as well. They will be included in a .zip file for delivery.

  • Personal support after sale

    Not Included

  • Domain

  • Product photos

    All product photos will be included and will be included in a .zip file for delivery.

  • Suppliers

    Not Included

  • Social Media

    Total followers120subscribers
    Mailing list325subscribers
Seller‘s Advice

How to grow this business

We are continuing to run paid Facebook ads giving a free 12oz bag of coffee away for exchange of an email signup. This is helping build our email subscriber list with targeted customers.

We have also written keyword rich blog posts to help with SEO ranking. We would continue this as well.

Skills to have

Marketing, SEO and writing skills will all help of course. Other than that, the shop will pretty much run itself since we have cut out the middle man suppliers and have a relationship directly with our supplier.

RR

Robert R.

Running this business for 4 months
Why am I selling this shop? A recent business opportunity has presented itself that will require the majority of my time. I feel this brand is strong with a great niche in the coffee industry, however this opportunity is simply too lucrative and time consuming and I would hate to see this shop become stale and stagnant.
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