All prices in USD
Sold

Private listing #119973

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  • Avg. revenue /month
    $29,487
  • Avg. sessions /month32,041
  • Avg. profit /month
    $9,033

Business Story

Why this business was started

I started this business with my business partner to take advance of the rising trend of e-commerce. We saw a huge market gap on selling unique and affordable home decor products online. Home decor niche is very profitable and has a huge worldwide market. This store has generated over $172K in sales and $27100 in NET PROFIT.

[PRIVATE INFO] was built with the long term view on mind; a lot of time invested in planning every detail of the business and brand image. To stand out from others the store is built on a paid theme ( $180 value ). Even the name of the store is chosen carefully, it is easy to remember and "Lumo" is easy to brand. "Lumo" is Finnish and means "enchantment". The store is search engine optimized (SEO) and our main product is one of the TOP results on Google with rising searches! The store has generated almost 5 figures only from organic Google searches. On our main products we do have a very close relationship with the supplier; lowest price on the market, same day shipping and a branded thank you letter with a discount code ready to put in the packages. This well build store has a 3.7% conversion rate and it is on the top 1% of stores that launched the same week.

UPDATE - As of January 1st we have reinvested profits into another business. Sales have dropped obviously, however the pixel is still PRIMED AND ALIVE!! As you can see just in November we grossed nearly 85k. Use the data while you have it.

The reason of selling this business

The valuation price given by Shopify is $119 690. We are selling this business to fully focus our time and money on our other businesses. We don't just want to dump this profitable online store which we have put in so much time and effort so we decided to sell it for a very reasonable price for someone who is ready to pursue the [PRIVATE INFO]'s story.

What's involved in running this business

This business is a semi-automated money making machine. We have two (2) virtual assistants working on the customer service and order fulfillment. The future owner has to run the advertising campaigns, manage VA's, communicate with suppliers and do the overall planning. The future owner will get access to our ad accounts and Facebook pixel with tons of data!

Traffic and Performance

  • Avg. revenue /month
    $29,487
    Verified
  • Avg. sessions /month32,041Verified
  • Avg. profit /month
    $9,033
  • Profit Margin20%
  • Avg. sales /month2,458

Other details about profit: Profit after cost of goods, advertising, apps, employees and Shopify subscription.

Total revenue
  • $176,921
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 192,247Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Employees
      $400
      /month
    • Domain
      $1.17
      /month
    • Shopify Apps
      $70
      /month
    • Facebook Ads
      $15,400
      /month

    Sale Includes

    • Physical inventoryNot Included
    • Logo and branding assets
    • Personal support after saleI will provide a personal support for 30 days after sale.
    • Domain
    • Product photos
    • Suppliers
    • Mailing list
      5,000subscribers
    • Social Media
      Not Included

    Seller‘s Advice

    How to grow this business

    We have pretty much only used the Instagram feed placement to advertise so I would start using the Facebook feed placement with all the pixel data. Start email marketing properly and I would also install a affiliate app to the store and start a affiliate program. And I would start posting more content on the social media accounts. In the future I would start testing and selling some other/new products and especially take advance of the Valentine's Day. This store has a lot of room for development and a lot of potential in 2019!

    Skills to have

    The future owner should have a overall knowledge of running paid traffic, marketing and e-commerce.

    Why use Exchange?

    Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores

    Verified listing data

    The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.

    Secure messaging platform

    You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.

    Encrypted payment capture

    Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.

    Take time to inspect the business

    Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.

    Safe store transfer

    When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.

    Post-purchase 24/7 Shopify support

    Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.