All prices in USD
  • Avg. revenue /month
    $920
  • Avg. sessions /month2,089
  • Avg. profit /month
    $443

Business Story

Why this business was started

I really love animals, especially cats. Cats are my favourite animal.

Believe or not, the reason I started this business - is because of my cat. My cat inspired to create a business in this niche.

The reason of selling this business

I decided to sell this business due to I decided to move on to other projects and I have no time to focus on all the businesses going on at the moment.

What's involved in running this business

You need to have basic skills in Facebook ads or Instagram influencer marketing so you can drive traffic to the store to make money.

If you don't know how Facebook ads works you can use influencer marketing and organic marketing through Instagram.

Influencer marketing: Find cat lover "micro-influencers" on Instagram and get in touch via direct message or email saying that you love their profile and are looking to collaborate with them, and that you would love to send product(s) for free in exchange of the post with the link in bio, swipe up story. You can even offer them to earn commissions by posting video/picture of the product.

Organic marketing through Instagram: Promote products via Instagram feed post, Instagram stories with swipe up feature.

The best strategy for organic marketing: Find target audience through hashtags # (for example: #catsofinstagram)! Follow profile's that has 100+ followers. A lot will follow you back. Send them a direct message thanking them that they followed back. You can mention that you have an online store and you are having flash sale. Some people will take the deal and purchase something. But make sure to give them personalized discount code so they feel good about the deal. You can say that you will feature them on the Instagram profile as well.

This business was founded: about 3 years ago
Time to run this business: approximately 6 hours per week

Traffic and Performance

  • Avg. revenue /month
    $920
    Verified
  • Avg. sessions /month2,089Verified
  • Avg. profit /month
    $443
  • Profit Margin40%
  • Avg. sales /month49
Other details about profit: Profit margins vary on product you sell. Some products has 40% profit margin, some 30%
Total revenue
  • $34,960
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 79,411Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $29
      /month
    • Domain
      $20
      /year
    • Paid Apps +
      $19
      /month
    • Facebook/Instagram Retargeting Ads
      $30
      /month
    • Average Monthly Transaction Fee
      $23
      /month
    • G-Suite Email
      $5
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      They will remain in the store.
    • Personal support after sale

      You will be able to get in touch with me via email or Skype 1 month after the purchasing the store. We can discuss order management, supplier relationships, how to get organic traffic to the website via Instagram direct messages so you can make money without spending money on ads. I will show you how you can automate posting on Instagram as well.
    • Domain

    • Product photos

      Product photos will be transferred along with the website.
    • Social media

      Total followers28,583subscribers
    • Suppliers

      I will suggest apps/supplier companies that are working good for me - fast shipping, can do custom packaging if needed.
    • Mailing List

      1,828subscribers

    Seller‘s Advice

    How to grow this business

    To grow this store, I would drive more traffic to the website via Facebook ads, Instagram influencer marketing, organic Instagram marketing.

    I would check other Shopify stores in "cat-niche" to see what products are trending at the moment...If something is working for other, it can work for you as well!

    I didn't try, but what you can do - find and get in touch with personal "micro-influencers" and send a free products to influencers and ask them to post picture/video with the product on their Instagram story, feed post (with the link in bio) & you can even offer them to earn commissions...

    If you have experience in Facebook ads, you can take advantage of the data I have and use it to create Look A Like audiences when testing products. Better than cold interest targeting.

    You can use Instagram page that I will provide with the purchase of the store as well to drive free traffic to the store...

    AB
    Aleksandrs B.Current store owner
    My name is Alexander. Friends call me Sasha. I am into Shopify dropshipping game for 2.5 years. Currently this is what I do for a living and I absolutely love it.

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