- Avg. revenue /month$34,284
- Avg. sessions /month29,636
- Avg. profit /month$5,500
Business Story
Why this business was started
This business was very much a passion project. I'm super passionate about health; especially water. Access to safe, fresh and clean drinking water Is VITAL to our health yet It seems to be excessively difficult to obtain. Nowadays, our city's water supply contains so many bacteria, viruses and other components that damage our heath. I patiently researched solutions for many months and found the perfect products that directly cater the problems we are all agonisingly facing today.
Being passionate about my health and reaching peak performance - being skilled in facebook ads I managed to get up to a x10 ROAS/ROI consistently over several months. Unfortunately i never had the cashflow to scale this business; I mean it when I say this: HydroGenius being in the water niche has HUGE potential for anyone with a decent scaling budget.
The reason of selling this business
The only reason for selling this business is to obtain liquidity so I can try new things, start a new passion project and hopefully travel.
We also- on November 28th- experienced a profile ban on our facebook account (Unrelated to HG) due to circumvention which made it difficult to continue scaling under my profile. You will have no problems scaling this business on facebook ads, however as we have a new domain ([REDACTED]) prepared (this will avoid any problems).
What's involved in running this business
Very little is actively required unless you're planning to aggressively scale; everything Is outsourced at this stage.
As a general overview, you may need to find and organise new product launches, negotiate bulk orders from clients, schedule and manage ad campaigns and check up on the team every few days to make sure things are going smoothly.
All this usually takes me apprx. an hour daily. This business can also be left for weeks without any management (if you're planning on taking a well-deserved vacation of course)
Traffic and Performance
- Avg. revenue /month$34,284
Verified
- Avg. sessions /month29,636
Verified
- Avg. profit /month$5,500
- Profit Margin13%
- Avg. sales /month500
Expenses
- Shopify plan
- $29/month
- Employees
- $300/month
- Domain
- $30/year
- Email, Apps
- $100/month
- Facebook , Google and Snap ads
- $12,000/month
Sale Includes
Physical inventory
Not IncludedLogo and branding assets
All designs, logos, graphics & brand Images will be transferred via google or MEGA drive.Personal support after sale
I will personally be helping you 1-on-1 for 2 weeks after the handover to give you tips, help you scale and help you get integrated. We will hop on as many calls as you like in these 2 weeks to make sure you're confident and ready to crush it with your new business! Calls will be held over Skype, zoom or Whatsapp We will stay in touch via message too on Whatsapp.Domain
Product photos
We have thousands of clean product images, custom product images from pricey photoshoots, edited video/ picture ads, custom content, reviews and finished ready-to-test content for ad campaigns. All will be transferred immediately via MEGA drive or by giving you access to our company drive so you have access to the information quickly.Social media
Suppliers
I will connect you with our trustworthy supplier - we've been working with her for almost a year now without any issues she will get orders processed same day and orders will arrive within 2-14 days (EU,AU,U.S,CA) and up to 35 days elsewhere.Mailing List
5,410subscribers
Seller‘s Advice
How to grow this business
I would most definitely hire a digital marketing expert or run ads myself to double down on what's working and aggressively scale google and Facebook ads ads (4ROAS consistent actively) and Invest heavily into the affiliate/ influencer programme In order to build a network of affiliates and partners.
In addition I would prepare a U.S warehouse and negotiate wholesale/ supply partnerships with supermarkets, pharmacy's, spa's, etc within northern America.
This evergreen, in high-demand and passionate niche has HUGE potential for many new products to be introduced. I have a prepared list of products that I HIGHLY recommend be introduced over time.
Finally, I would also work with various health & beauty podcasts, radio stations and blogs as these have powerful reach towards our target market.
Skills to have
You simply need knowledge of running a brand/business and preferably marketing. Everything else can be outsourced with ease.
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