- Avg. revenue /month$12,363
- Avg. sessions /month11,393
- Avg. profit /month$2,758
Why this business was started
I started this business with the goal of creating and growing a long term brand in the booming home office space and evergreen neck/back pain niche.
The reason of selling this business
I am selling the store because I have decided to focus my efforts elsewhere on a new software service company that I have recently founded, and also another private label brand that I manage.
What's involved in running this business
• Ordering and warehousing inventory (if you decide to continue to use the private supplier with custom packaging. If not you can also revert to a dropshipping model for this product) • If you do not opt for the dropshipping model then choose a fullfillment agent partner (either in China or anywhere else in the world) to handle warehousing and fulfillment for you. ShipBob for example. • Drive traffic to the store via Facebook, Google, or other ad platforms • Handle all customer service inquiries, or hire a VA to handle this part • Handle and grow the email marketing side of the business. This could also be outsourced • Add additional dropshipping products to the store to help increase the Average Order Value and monetize the email list
The store has been well taken care of on the customer service side, with a dedicated customer service agent fielding all customer support enquiries, with response times typically less than 1 day. The sale of this store will also come with a long word document of customer support macros that you or your new CS agent can use to quickly and easily get started answering customer questions over email.
Traffic and Performance
- Avg. revenue /month$12,363Verified
- Avg. sessions /month11,393Verified
- Avg. profit /month$2,758
- Profit Margin21%
- Avg. sales /month193
- Shopify plan
- Upsell software + email marketing software
- Facebook, Google
Physical inventoryNot Included
Logo and branding assetsAssets will be transferred via google drive. Included with the sale will be: • All brand assets, such as logo files • 100% original video content and video advertisements • Automated email sequences for cart abandonment. You can copy and paste the existing emails into your email marketing software of choice • Professionally done Video Sales Letter with a professional voice over • Custom designed product packaging for the eX-Table and custom designed product insert cards with our branding
Personal support after saleI will help you get up and running with the store, including walking you through the existing supply chain, introducing you to the supplier, and also offer you advice on future strategy. Technical or marketing training will not be provided. This support outlined above will last for a period of 10 days after sale. The store also has orders that have recently arrived to the customers, and orders that are currently en-route to customers. If there are any chargebacks, shipping issues, or customer support tickets for these orders then I will provide full support until they are resolved, and also bear the cost of any refunds or chargebacks for these orders.
Product photosAssets will be transferred via google drive. Included with the sale will be: • All product photos and various other image files that can be used for advertising • 3D model of the eX-Table created using 3d modeling software that can be used for creating product photo renders and Augmented Reality experiences. Note that Shopify also supports Augmented Reality experiences on the product page on some of its free themes • 100% original product photos and professional product renders • Long form sales copy and long form sales pages for the product
Social mediaNot Included
SuppliersI will introduce you to the supplier in China for this store, and provide you with a template for new purchase order agreements. This supplier was carefully chosen based on product samples that I ordered from 5+ manufacturers in China selling similar types of products.
How to grow this business
The first thing will be to start fresh new social media pages for the store, including new Facebook and Instagram pages. You should create these pages inside a new Facebook Business Manager account, and then you can use that account to run future ads. I will shut down and delete the existing social media pages that are currently linked to my own Business Manager account so you can start fresh.
In the short term to grow this business I would recommend focusing on what has been working: facebook and google ads. From there I would also branch off into youtube advertising, which will involve getting new video ads created for the youtube platform.
I also recommend putting in effort to grow the email marketing side of this brand, which has not seen much dedicated focus to date. Growing a strong and loyal email following for this brand with a focus on reducing neck and back pain while working would be a great and potentially very lucrative next step. It would also allow you to easily launch more products in this niche and to better monetize your existing traffic.
Apart from that you could also look into creating a blog on the website to increase the organic ranking of the site. This could provide a great long term ROI for the brand by bringing in more organic traffic.
Skills to have
• Good people management skills to hire and manage virtual assistants • Marketing knowledge, such as how to run facebook and google ads would be an asset • Email marketing knowledge would be an asset • SEO knowledge would be an asset
Our features for a secure experience
- Verified revenue and traffic
- Secure messaging platform
- Escrow payment system
- Dedicated migration team
Why use Exchange?
Exchange is the largest and fastest-growing marketplace for Shopify e-commerce stores
Verified listing data
The revenue and traffic data that you see on each listing is pulled directly from its Shopify account. This means that the data has been verified. Exchange reviews and monitors listings for thorough and accurate information.
Secure messaging platform
You will be able to communicate with sellers via a secure messaging platform. After you log in and request information from a listing, sellers are notified and have the ability to respond. When you are ready, you can make an offer.
Encrypted payment capture
Exchange and Escrow.com have partnered together to provide you with safe transactions that have bank encryption, making sure that payment is securely captured. Escrow.com ensures that its users pass verification checks before transactions can proceed.
Take time to inspect the business
Once you submit payment to Escrow.com and the payment has been secured, the funds are held until you confirm that all assets received are as negotiated. You can use the inspection period to ask the seller any extra questions about the business.
Safe store transfer
When the transaction is finalized, the dedicated migration team at Exchange will begin the process of making you the new owner of the store. Buyers and sellers will be notified via an email from the Exchange team once store transfers have been completed.
Post-purchase 24/7 Shopify support
Once you log into your Shopify account for the first time and choose a subscription plan, Shopify Support Gurus are available 24/7 to help you with the settings of the store.