All prices in USD
$549,999
  • Avg. revenue /month
    $86,700
  • Avg. sessions /month117,514
  • Avg. profit /month
    $25,000

Business Story

Why this business was started

I started this brand in 2016 with a vision to grow a fashion and apparel brand that will have a large customer base and following. Fast forward just a little bit more than 2 years later and we've done over $2M in revenue with a very respectable profit margin. We are a very strong brand with a high returning customer base and excellent email revenue streams.

The reason of selling this business

I've switched my main focus to another business opportunity that requires a lot more of my time and effort. Even though the store keeps growing and making more money each month it's becoming increasingly difficult for me to juggle all the tasks. This brand is no where near its peak and I would love to see it continue to grow under a new ownership group.

What's involved in running this business

We have a team of 3 VAs who handle all the customer service, an e-mail marketing person on staff who is paid monthly and has a 15-20x ROI every month. We also have an overseas worker who oversee's the Google Ad account. I personally handle the Facebook Advertising portion which generates majority of our revenue and I will teach you the exact way to get the best ROI!! The remainder of the tasks are all outsourced and with our great profit margins, it doesn't even hurt to have such a big/great team!

This business was founded: over 2 years ago
Time to run this business: approximately 20 hours per week

Traffic and Performance

  • Avg. revenue /month
    $86,700
    Verified
  • Avg. sessions /month117,514Verified
  • Avg. profit /month
    $25,000
  • Profit Margin30%
  • Avg. sales /month2,500
Other details about profit: We have been profitable since day 1. We have grown from a very small follower base to having over 135k followers on Instagram and over 70k likes on Facebook. Our email list has grown to over 150k and we have an extremely mature pixel with lots of purchases and data points that really pin point our target market. Our fans are also very passionate about our brand and continue to support us with a high repeat customer rate. With a very strong customer service team you are able to work on the larger scale operations which allows for a greater income streams. We also leverage cash back programs that return 5%+ in purchase value, credit card points (in just 1 year we amassed over $15,000+ in travel value), etc.
Total revenue
  • $2,774,411
  • Revenue data comes directly from Shopify and cannot be edited by the seller
    Total traffic
  • 3,760,479Visits
  • Traffic data comes directly from Shopify and cannot be edited by the seller

    Expenses

    • Shopify plan
      $79
      /month
    • Employees
      $2,000
      /month
    • Domain
      $20
      /year
    • Klaviyo, Dropified, others
      $1,200
      /month
    • Facebook, Instagram, Google
      $25,000
      /month

    Sale Includes

    • Physical inventory

      Not Included
    • Logo and branding assets

      All properties owned by the current business will be transferred over to the new owner. This includes all social media accounts (facebook (70k+ likes), instagram (150k+ followers), youtube, pinterest, snapchat, etc), web hosting, email, shopify, etc will be handed over with a temporary password that we urge the new owner to change immediately upon receiving.
    • Personal support after sale

      90 Days of full end to end support. You will get 1 on 1 coaching and guidance on how you can continue this venture and scale it to the moon! If you need my help at any time, I'll be there willing and able to hold your hand along the way to make sure everything is executed flawlessly. Don't let an opportunity like this go to waste. With my knowledge on e-commerce you can turbo boost your way to a lot more profits!
    • Domain

    • Product photos

      All photos will be transferred to the new owner as applicable including the graphics for our POD products.
    • Social media

    • Suppliers

    • Mailing List

      150,000subscribers

    Seller‘s Advice

    How to grow this business

    We have a few different areas of expansion that is available to this brand. Some of them include but are not limited to, B2B, Wholesale, Influencer Marketing, & Affiliate Marketing. I would also focus more on increasing our POD designs and consider bringing on a freelance designer to work side by side and develop a whole slew of new design concepts. This market is prime for innovation and has been growing at a steady pace. We target mostly millenials although our age range has been seen to go as high as people in their 40s so there is is a lot of room for growth in this niche.

    Skills to have

    A potential new owner should be familiar with urban/millennial fashion, social media, and e-commerce. I do agree though that all of these skills can be learnt. I can honestly say that 3 years ago I had no idea about any of these 3 things but I did a lot of research and I have all of that knowledge to pass down to a potential owner.

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